Roofr charges $13–$19 per measurement report and caps your business at roofing-only workflows. QuoteIQ Elite gives you unlimited satellite measurements, route optimization, AI tools, and multi-service flexibility for roof cleaning, soft washing, gutter cleaning, and more — all for $299/mo with no per-report fees.
Roofr started as a measurement report service for roofing contractors who install shingles, metal panels, and membrane systems. Its CRM, proposal builder, and material ordering flow are designed around that replacement-and-repair workflow. If you run a roof cleaning business — soft washing algae and moss, treating lichen, cleaning gutters, or pressure washing flat roofs — you need a platform built for recurring service work, not one-time roofing installations.
The real problem shows up when you grow. A two-person roof cleaning crew doing 15–25 jobs per month needs route optimization, customer self-scheduling, automated review requests, chemical inventory tracking, and a mobile app that works on a ladder. Roofr has no route optimization, no employee GPS tracking, no inventory management, no native mobile app (browser-only as of June 2026), and charges $13–$19 for every single measurement report. Those per-report fees alone can add $260–$475 per month on top of your subscription. QuoteIQ’s roof washing software includes unlimited satellite measurements, AI-powered estimating, and every operational tool your cleaning crew needs — on a single plan with a single login.
This guide breaks down exactly what Roofr Scale costs a roof cleaning business when you add the features needed to match QuoteIQ Elite — and which features Roofr simply cannot provide at any price.
Roofr Scale ($349/mo) is their top tier. Here’s what it takes to match QuoteIQ Elite — including per-report measurement fees and paid add-ons, verified from Roofr’s pricing page, Capterra, and Contractor ToolStack as of June 2026.
Data-Provenance Notice: Roofr is not in QuoteIQ’s internal Competitor Facts Sheet. All pricing and feature claims below are sourced from Roofr’s public pricing page, Capterra (101 verified reviews), Contractor ToolStack (April 2026), and Roofing Software Guide (April 2026). Verify at roofr.com/pricing for current rates.
Still missing 8+ critical features at any price
Features Roofr cannot add at any price: Route optimization, employee GPS tracking, time tracking, AI Autopilot, AI Estimator, Before/After AI image generation, customer self-scheduling, mass email/SMS campaigns, inventory management (chemical tracking), native mobile app, and multi-service quoting for non-roofing services like gutter cleaning and soft washing.
A roof cleaning business doing 20 measurements per month pays $807+/mo on Roofr Scale — and still has no route optimization, no employee tracking, no AI tools, no native mobile app, and no way to manage gutter cleaning or soft washing as separate services. QuoteIQ Elite is $299/mo with every feature included, unlimited measurements, and support for every service your crew offers.
Feature-by-feature comparison for roof cleaning operations — soft washing, moss treatment, gutter cleaning, and flat roof maintenance.
| Feature | Roofr Scale ($349/mo) | QuoteIQ Elite ($299/mo) |
|---|---|---|
| Satellite Roof Measurement | ⚠ $13/report Pay-per-report. 20 roofs = $260/mo extra. |
✓ Included MapMeasure Pro. Unlimited. No per-report fee. |
| Customer Self-Quoting | ⚠ +$149/mo Instant Estimator add-on. Separate subscription. |
✓ Included InstaQuote on Elite and above. |
| Customer Self-Scheduling | ✗ Not available No self-booking feature exists in Roofr. |
✓ Included InstaSchedule on Elite and above. |
| Route Optimization | ✗ Not available No routing feature or integration. |
✓ Included Algorithm-optimized routes + density zones. Elite and above. |
| Employee GPS & Time Tracking | ✗ Not available No employee management whatsoever. |
✓ Included EmployeeHub with live GPS, time clock, labor costing. |
| Two-Way SMS Texting | ⚠ +$49/mo Paid add-on on every plan. |
✓ Included ClientHub. Built-in on Pro and above. |
| AI Autopilot (Voice CRM Control) | ✗ Not available Zero AI features on any Roofr plan. |
✓ Included 35-tool natural language CRM. Every plan. |
| Before/After AI Photo Generation | ✗ Not available No AI image tools. |
✓ Included Upload a photo, get a realistic “after” preview. |
| Native Mobile App (iOS/Android) | ✗ Browser only No native app. PWA planned but not shipped. |
✓ Included iOS (4.7★) + Android. Offline-capable. |
| Inventory Management | ✗ Not available No chemical or supply tracking. |
✓ Included Track SH, surfactant, equipment. Elite and above. |
| Tiered Options Pricing | ✓ Proposals Good/better/best proposal builder included. |
✓ Included Options Estimates. Every plan. |
| Online Payments | ✓ Essentials+ Online payments + ACH via Stripe. |
✓ Included Stripe + consumer financing (Affirm, Klarna, Afterpay). |
| Review Automation | ✗ Not available No automated review request system. |
✓ Included Review Multiplier. Automated post-payment requests. |
| Multi-Service Quoting | ✗ Roofing only CRM built around roofing replacement workflow. |
✓ Included Quote roof cleaning, soft wash, gutters, pressure washing. |
| Mass Email & SMS Campaigns | ✗ Not available No marketing campaign tools. |
✓ Included Mass Campaigns on Elite and above. |
| Roofr data sourced from roofr.com, Capterra, Contractor ToolStack, and Roofing Software Guide (April–June 2026). Roofr’s genuine advantage: purpose-built roofing proposal builder with SRS Distribution material ordering and Xactimate ESX export — valuable for roofing contractors who install or repair roofs, less relevant for roof cleaning service businesses. Verify current pricing at roofr.com/pricing. | ||
We believe in honest comparisons. Roofr has genuine strengths that matter — especially for roofing contractors focused on the pre-sale proposal workflow.
See how contractors use QuoteIQ to quote, schedule, invoice, and grow — all from one platform.
Verified reviews from Capterra, Software Advice, and editorial analysis. Roofr is not in QuoteIQ’s internal competitor database — all quotes below are sourced from public third-party platforms.
“Not optimized for mobile use, price increased 50% after we started using it more regularly… Measurements are regularly incorrect, roof pitches are regularly incorrect (which is a big deal when the difference between 7/12 and 9/12 is $25 per square).”
Christopher S. · Owner · Construction (11–50 employees) Pain point: Measurement accuracy & price increases“Per-report costs scale poorly at very high volume — a 100-measurement-per-month contractor is spending $1,300 in reports alone before the subscription fee. Add-ons stack up: Scale plus Instant Estimator plus Roofr Sites equals $547 per month before a single report.”
Contractor ToolStack · Independent Roofr Review Pain point: Per-report costs compound at scale“No native mobile app — the PWA is on the roadmap but has not shipped yet. Field access is browser-based for now. Limited QuickBooks Online integration — no true two-way sync. Your bookkeeper will still do manual data entry.”
Roofing Software Guide · Independent Platform Review Pain point: No mobile app & limited integrations4.7 stars across 4,100+ verified reviews on the App Store and Google Play.
“From estimates to invoices, QuoteIQ keeps my roofing business organized and running smoothly always.”
— Beals Susanne · App Store · Verified Review
“I absolutely love it and it has been an incredibly helpful tool for my softwashing/pressure washing business, Apex Softwash (Des Moines, IA).”
— Keaton Mullins · App Store · Verified Review
“InstaQuote and InstaSchedule are a game changer for any business that is serious about scaling to the next level!”
— Mavidan · App Store · Verified Review
20+ year pressure washing business owner and YouTube creator. Mike built one of the largest exterior cleaning communities online through the “All About Pressure Washing” channel (now Mike-Vidan). He designed QuoteIQ’s estimating and measurement tools based on the workflows he used to run roof cleaning, house washing, and concrete cleaning crews across Georgia.
Serial entrepreneur, pressure washing business owner, and YouTube creator behind ForeverSelfEmployed. Justin brings the operations and scaling perspective — building the scheduling, invoicing, and employee management features that growing roof cleaning businesses need when they move from solo operator to crew-based operations.
The bottom line: Roofr is an excellent measurement-to-proposal tool for roofing contractors. But if your business is roof cleaning — soft washing, moss treatment, gutter cleaning, or any service beyond roofing replacement — Roofr’s roofing-only CRM, per-report measurement fees, and missing operational features (routing, GPS, AI, mobile app) cost you more and deliver less than QuoteIQ Elite at $299/mo.
Yes. QuoteIQ is designed for all home service businesses, including roof cleaning, soft washing, gutter cleaning, and pressure washing. Unlike Roofr, which is built exclusively for roofing contractors, QuoteIQ supports multi-service operations with unlimited satellite measurements via MapMeasure Pro, route optimization, employee GPS tracking, AI tools, and a native mobile app — all included in one plan.
Roofr Scale costs $349/mo (monthly billing). On top of that, measurement reports cost $13 each — so a business doing 20 roof measurements per month pays an additional $260/mo in report fees alone. Adding the Instant Estimator ($149/mo) and SMS texting ($49/mo) brings the total to $807/mo or more, with critical features like route optimization and employee tracking still unavailable. QuoteIQ Elite is $299/mo with everything included and no per-report fees.
Yes. MapMeasure Pro lets you measure any roof from satellite imagery — area, pitch, linear footage, and gutters. It is included on the Beginner plan ($74.99/mo) and above with no per-measurement fee. Measure 10 roofs or 100 — the cost stays the same.
Absolutely. QuoteIQ supports 50+ home service industries. Most roof cleaning businesses also offer house washing, driveway cleaning, gutter cleaning, and soft washing. QuoteIQ lets you quote, schedule, and invoice all of these services from one platform — no need for separate software for each service line. Roofr’s CRM is built around roofing replacement workflows and does not support non-roofing services.
As of June 2026, Roofr does not have a native mobile app for iOS or Android. Access is browser-based only. A Progressive Web App (PWA) is on Roofr’s roadmap but has not shipped yet. QuoteIQ has native apps on both iOS (4.7-star rating, 1,700+ reviews) and Android, with offline capability for creating quotes and managing jobs in the field.
Route optimization cannot be added to Roofr at any price. Roofr has no native routing feature and no third-party integration for route optimization. QuoteIQ includes algorithm-calculated route optimization and route density zones on Elite ($299/mo) and above, helping roof cleaning crews complete more jobs per day with less drive time.
Yes. QuoteIQ includes AI Autopilot (35-tool voice and text CRM control), AI Estimator (photo-based estimating), Before/After AI Image Generation (show customers what their roof will look like clean), AI Text Generator, and Virtual Call Team (24/7 AI phone answering) — all on every plan starting at $29.99/mo. Roofr has zero AI capabilities on any plan at any price.
Yes. InstaSchedule lets customers pick a service, choose a date, and book directly — 24/7, from your website or a shared link. This feature is included on Elite ($299/mo) and above. Roofr has no customer self-scheduling feature and no integration that provides one.
QuoteIQ Elite at $299/mo supports up to 7 users and includes every feature — MapMeasure Pro, route optimization, EmployeeHub (GPS, time tracking, team messaging), InstaSchedule, InstaQuote, AI tools, inventory management, and mass campaigns. For larger crews, QuoteIQ Max at $699/mo supports unlimited users.
Yes. QuoteIQ offers a 14-day free trial on all plans. No contracts. Cancel anytime. You get full access to whichever plan you select during the trial period.
For contractors whose entire business is roof installation and repair — especially those who need SRS Distribution material ordering and Xactimate ESX export for insurance work — Roofr’s purpose-built proposal engine is a genuine strength. However, for roof cleaning businesses that also offer other exterior cleaning services, QuoteIQ’s multi-service flexibility, unlimited measurements, and full operational toolset provide significantly more value at a lower monthly cost.
QuoteIQ’s Inventory Management feature (Elite and above) lets you track sodium hypochlorite, surfactant, pump equipment, nozzles, and other supplies tied to specific jobs. Set reorder alerts, track usage per job for accurate job costing, and manage multiple stock locations. Roofr has no inventory management on any plan.
QuoteIQ Elite at $299/mo includes unlimited satellite measurements, route optimization, AI tools, employee tracking, customer self-scheduling, inventory management, and a native mobile app. No per-report fees. No add-on traps. No roofing-only limitations.
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