ServiceTitan charges per technician — contractor-reported at roughly $245–$500 each per month — with a 12-month minimum contract and a $5,000–$50,000+ implementation fee before you quote a single standing seam roof. Aerial measurement is a per-report EagleView bill. Photo-based AI estimating and before/after AI visuals aren’t sold at any price. QuoteIQ Elite is $299/month. Everything included.
ServiceTitan is genuinely powerful software. It was built for high-volume dispatch trades — HVAC, plumbing, electrical — where a call center books hundreds of service tickets a week and technicians run six stops a day. A metal roofing business does not work that way. You run standing seam installs that take three days, exposed-fastener R-panel re-roofs on barns and shops, metal roof coating and restoration jobs, ridge cap and trim fabrication, snow guard installation, fastener replacement runs, and repair calls on failed seams and flashing. Fewer jobs, much bigger tickets, and a sales process that lives or dies on how fast you can put an accurate square count and a panel profile in front of a homeowner.
ServiceTitan’s pricing model charges you per technician per month — contractor-reported at roughly $245–$500 each, though ServiceTitan publishes no rate card and requires a sales call for any quote. On top of that: a one-time implementation fee widely reported between $5,000 and $50,000, a 12-month minimum contract, and separate “Pro” modules for the things you would assume are included. Marketing Pro handles review automation and campaign attribution. Phones Pro is the business phone system. Pricebook Pro is the flat-rate price book. Fleet Pro is vehicle GPS. Aerial roof measurement comes through the EagleView integration, which bills per report — user-reported at roughly $15 to $87 each depending on roof size and complexity.
This page is not an argument that ServiceTitan is bad software. For a 20-truck operation with a dedicated admin team, it is excellent. It is an honest accounting of what a five-person metal roofing crew actually pays to reach the feature set QuoteIQ Elite includes on one plan for $299 a month — and which two capabilities ServiceTitan cannot sell you at any price, on any tier, through any integration.
ServiceTitan does not publish pricing. Every figure in the left column is third-party or user-reported — compiled from G2, Capterra, BBB filings, contractor forums, and independent pricing analyses as of September 2026 — and modeled on the Essentials tier for five technicians and three trucks. Your quote will differ. QuoteIQ pricing is published and exact.
+ $5,000–$50,000+ one-time implementation · 12-month minimum contract
No implementation fee · No contract · One login
The two features ServiceTitan cannot add at any price: photo-based AI estimating and before/after AI photo generation. There is no tier, no Pro module, and no marketplace integration that turns a picture of a failing roof into a priced estimate, or shows a homeowner what their house looks like with a charcoal standing seam roof on it. Even at $6,885 a month with every Pro module active, a ServiceTitan user still cannot do what QuoteIQ includes on the $29.99 Essentials plan.
Matching QuoteIQ Elite on ServiceTitan takes four separate Pro modules plus per-report EagleView billing, landing at a reported $2,985–$6,885+ per month before a $5,000–$50,000+ implementation fee and a 12-month contract. Year one runs roughly $40,800 to $132,600. QuoteIQ Elite is $299/month — $3,588 for the year, everything included, cancel whenever. And two of the capabilities on the right cannot be bought on the left at any price.
Every capability that matters on a standing seam, R-panel, or metal restoration job. Where ServiceTitan charges separately, the module and its reported cost are named. All QuoteIQ prices are standard monthly billing.
| Feature | ServiceTitan (~$245–$500/tech/mo) | QuoteIQ Elite ($299/mo) |
|---|---|---|
| Aerial Roof Measurement & Square Count | ⚠ EagleView integration — billed per report, reported at $15–$87 per roof | ✓ MapMeasure Pro — unlimited properties, no per-report fee, Beginner and above |
| Roof Pitch & Plane Takeoff | ⚠ Delivered inside the EagleView report — per-report cost applies to every revision | ✓ Pitch and plane measurement built into MapMeasure Pro — remeasure free |
| AI Photo-Based Estimating | ✗ Not available on any tier or through any marketplace integration | ✓ AI Estimator — photo in, priced estimate out, all plans via IQ Credits |
| Before & After AI Visuals (panel + color preview) | ✗ Not available at any price — no native feature, no integration | ✓ Before & After AI Photo Generator — all plans via IQ Credits |
| Customer Self-Quoting 24/7 | ✗ No homeowner-facing self-quoting tool on any tier | ✓ InstaQuote — homeowners price their own roof, Elite and above |
| Customer Self-Scheduling | ⚠ Scheduling Pro add-on module — ServiceTitan publishes no price | ✓ InstaSchedule — books to your live calendar, Elite and above |
| Flat-Rate Price Book | ⚠ Pricebook Pro module — reported at $200–$500/mo on top of base | ✓ Contractor price book by panel, square, and linear foot — all plans |
| Review Request Automation | ⚠ Marketing Pro module — reported at $500–$2,000/mo | ✓ Review Multiplier — Beginner and above ($74.99/mo) |
| Dedicated Business Phone | ⚠ Phones Pro module — reported at $300–$800/mo | ✓ ClientHub — in-app calling and texting, Pro and above ($149.99/mo) |
| Route Optimization | ✓ Included — genuine strength of the platform | ✓ Included on Elite — auto-sequences the day, no add-on |
| Live Vehicle GPS | ⚠ Fleet Pro module — reported at $20–$40 per truck per month | ✓ Live crew GPS with no per-vehicle fee — Elite and above |
| Route Density Zones | ✗ Not available — no geographic job clustering view | ✓ Filter the calendar by service area — Elite and above |
| AI Natural Language CRM Control | ⚠ Titan Intelligence delivers AI insights and recommendations — not a natural language command layer for running the CRM | ✓ AI Autopilot — 35 natural language tools, all plans via IQ Credits |
| Inventory Management (panels, coil, trim, fasteners) | ✓ Included — genuine strength of the platform | ✓ Products, truck stock, suppliers, purchase orders — Elite and above |
| QuickBooks Desktop Sync | ✓ Supported — Online and Desktop both | ✗ QuickBooks Online only |
| Published Pricing | ✗ No public rate card — sales demo required for any quote | ✓ All five plans published on the pricing page |
| Contract Terms | ✗ 12-month minimum reported, with early termination fees | ✓ Month to month — cancel any time |
| Implementation Fee | ✗ $5,000–$50,000+ one-time, reported, before go-live | ✓ None — most crews are quoting the same afternoon |
| Free Trial | ✗ None offered | ✓ 14 days, full plan access |
| ⚠ = available, but as a paid add-on module or per-report integration. ServiceTitan does not publish pricing; every ServiceTitan figure here is third-party or user-reported, compiled September 2026, and your quote may differ. Honest credit where it is due: ServiceTitan includes route optimization and inventory management in the base platform, supports QuickBooks Desktop, and has the deepest enterprise dispatch and reporting stack in the trades — QuoteIQ syncs with QuickBooks Online only. | ||
ServiceTitan genuinely wins on three rows — native route optimization, native inventory, and QuickBooks Desktop. It loses on price transparency, contract flexibility, setup cost, and five metal-roofing-specific capabilities. Four more — price book, review automation, business phone, and vehicle GPS — exist only as separate paid modules, adding a reported $1,060–$3,420/month on top of the per-technician base. QuoteIQ Elite includes every one of them for $299/month flat.
Being straight with you: here is the complete case for ServiceTitan over QuoteIQ. Two points — and unlike most comparisons, one of them contains real product advantages we are not going to pretend away.
The name carries weight in the trades — and behind it sit genuine enterprise capabilities. ServiceTitan is a publicly traded company (Nasdaq: TTAN) with a decade of trade-show presence, conference sponsorships, and consultant partnerships behind the brand. That recognition is bought. But the product underneath it earns some of it honestly: ServiceTitan has the deepest dispatch board and reporting stack in field service software, includes route optimization and inventory management in the base platform, offers marketing attribution most competitors cannot match, and supports both QuickBooks Online and QuickBooks Desktop — QuoteIQ syncs with QuickBooks Online only. If you run 20 or more technicians with dedicated office staff, that depth is real and it is worth paying for.
The ecosystem is larger because they arrived first and sell to bigger companies — not because the platform fits a roofing crew better. Years of enterprise adoption built a wide network of implementation consultants, certified integrations including EagleView, user conferences, and industry benchmarking data. That ecosystem exists because ServiceTitan targeted large operations early and funded the buildout. It reflects market position and customer size, not whether the software suits a five-person metal roofing business — which ServiceTitan itself has acknowledged, stating publicly that the platform is not optimized for companies with three or fewer technicians.
Upload a photo. AI analyzes surface type, condition, and scope, then generates a market-accurate estimate for your local area. What used to take 20–30 minutes now takes under 5. Built-in upsell recommendations included.
Explore AI Estimator →
A full walkthrough of the platform — built by contractors who ran home service businesses before they wrote software for them.
ServiceTitan took months to implement. QuoteIQ takes an afternoon. Here is the process from account creation to your first metal roofing estimate.
ServiceTitan agreements are widely reported as 12-month minimums with early termination fees. Pull your agreement and find the renewal date before you do anything else. Many contractors run QuoteIQ alongside ServiceTitan for the final months of a term, then let it lapse.
Request a full export of customers, job history, and invoices from your ServiceTitan CSM in writing, and give yourself lead time — contractors on BBB and Reddit report that export requests can take longer than expected. You only need names, addresses, phone numbers, and emails to get moving in QuoteIQ.
Go to admin-quoteiq.web.app/register and pick the plan that fits your crew. Upload the CSV to AI Smart Import — the AI reads your column headers and maps every field automatically, no manual matching. A Done-For-You migration is available for $299 if you would rather hand it off.
Add standing seam installation and exposed-fastener R-panel re-roofs by the square, ridge cap and trim fabrication by the linear foot, metal roof coating and restoration, snow guard installation, fastener and gasket replacement runs, flashing and valley work, gutter tie-ins, and repair call minimums. Price by panel profile and gauge if that is how you quote. The price book feeds MapMeasure Pro estimates directly.
Open MapMeasure Pro, enter the property address, trace the roof planes on the satellite image, and QuoteIQ builds the estimate from your price book automatically — squares, pitch, trim runs, waste. Then generate a before/after AI visual of the finished roof and attach it to the proposal. Most operators send their first remote metal roofing estimate in under five minutes.
Verified reviews from Capterra and G2, where ServiceTitan holds a 4.3 average across 325 Capterra reviews. The praise is real. So are the recurring themes below.
“My only complaint is that it is on the pricier side.”
Alissa K. · Construction · Verified Capterra Review (5.0 rating) Pain point: Cost — from a happy customer“They trapped us in a contract for two years.”
Danelle M. · Consumer Services · Verified Capterra Review Pain point: Contract lock-in“Invested significant time in setup and learning.”
Verified G2 Reviewer · Field Service Business Pain point: Implementation runwayThe complaints that repeat across Capterra, G2, and BBB filings are not about whether ServiceTitan works — it does. They are about cost, contract length, and the months of implementation before the software earns anything. ServiceTitan has itself stated publicly that the platform is not optimized for companies with three or fewer technicians.
4.7 stars · 4,100+ reviews across the App Store and Google Play.
“From estimates to invoices, QuoteIQ keeps my roofing business organized and running smoothly always.”
— Beals Susanne · App Store · Verified Review
“From estimates to project tracking, QuoteIQ keeps roofing businesses organized and professional with intuitive tools.”
— Lawana Belen · App Store · Verified Review
“Helps roofing teams track jobs, leads, and customer feedback in one platform.”
— Terina Aracelis · App Store · Verified Review
QuoteIQ was co-founded by Mike Vidan II and Justin Rogers — both of whom ran home service businesses before building the software they wished they had.
Mike grew and sold an exterior services business before co-founding QuoteIQ, and MapMeasure Pro exists because of that experience — measuring roofs and exteriors from a ladder, then re-measuring when the panel order came up short. He built roof and pitch measurement into the platform so contractors could quote a metal roof from the truck instead of paying per report. He now shares contractor growth strategy with 580,000+ YouTube subscribers.
Justin is a serial entrepreneur who has built, grown, and exited multiple service businesses. He co-founded QuoteIQ out of frustration with platforms that either priced small crews out entirely or forced them to stitch together five separate subscriptions to run one business. His ForeverSelfEmployed YouTube channel covers business building for independent operators.
Full transparency — here is the complete case for staying put. There are real reasons, and they are worth taking seriously before you move.
You run 20+ technicians with dedicated office staff — and you use the enterprise depth you are paying for. The brand recognition is bought with a decade of marketing spend, but the enterprise dispatch board, reporting stack, and Marketing Pro attribution behind it are genuinely best in class. If you have a call center, multiple locations, and someone whose full-time job is running the software, ServiceTitan earns its price. Add to that two product advantages we will not argue with: QuickBooks Desktop support, which QuoteIQ does not offer, and native inventory plus route optimization in the base platform.
Your ecosystem is already built around it — consultants, integrations, and a mid-contract term. If you have paid a five-figure implementation fee, trained your crew, wired up EagleView and your accounting, and you are eight months into a twelve-month agreement, the switching math is different from a crew evaluating fresh. That ecosystem is large because ServiceTitan sold to big operations early, not because it fits a five-person metal roofing business better — but sunk cost and contract terms are real constraints.
The honest bottom line: If you run 20+ techs with admin staff, or QuickBooks Desktop is non-negotiable, ServiceTitan is a defensible choice. For a metal roofing crew of two to ten — the shops ServiceTitan itself says it is not optimized for — there is no tier of ServiceTitan that delivers what QuoteIQ Elite delivers at $299/month, and two of QuoteIQ’s estimating features cannot be purchased on ServiceTitan at any price. The reputation is a marketing win for them. It is not a product win for you.
Yes, particularly for crews of two to ten. QuoteIQ Elite is $299/month flat for up to seven users with roof and pitch measurement, photo-based AI estimating, before/after AI visuals, customer self-quoting and self-scheduling, live GPS, route optimization, business phone, price book, inventory, and job costing all included. ServiceTitan charges per technician — reported at roughly $245–$500 each per month — then sells the price book, business phone, review automation, and vehicle GPS as separate Pro modules, and bills aerial measurement per report through EagleView. ServiceTitan has publicly stated its platform is not optimized for companies with three or fewer technicians.
ServiceTitan does not publish pricing — every quote comes through a sales demo. Contractor-reported figures compiled from G2, Capterra, BBB filings, and independent pricing analyses put the three tiers at roughly $245–$300 per technician per month (Starter), $300–$400 (Essentials), and $400–$500 (The Works). For a five-technician metal roofing crew on Essentials, that is roughly $1,625–$1,725/month for the subscription alone, before Pro modules, EagleView reports, and a one-time implementation fee reported between $5,000 and $50,000. QuoteIQ Elite is $299/month, published, for up to seven users.
ServiceTitan integrates with EagleView, which bills per report rather than a flat monthly fee. User-reported pricing runs roughly $15–$87 per residential roof depending on size, complexity, and report type, with subscription rates quoted individually since EagleView stopped publishing tier pricing. A crew measuring 20 roofs a month is looking at roughly $300–$1,740/month on top of the ServiceTitan subscription — and revisions bill again. QuoteIQ’s MapMeasure Pro includes satellite roof, pitch, and plane measurement on Beginner ($74.99/mo) and above with no per-report charge and free remeasurement.
It is an add-on. Review automation and response generation sit inside Marketing Pro, a separate module reported at $500–$2,000+/month depending on company size. QuoteIQ’s Review Multiplier is included from Beginner ($74.99/mo) and above — when an invoice is paid, the review request fires automatically to Google, Facebook, Yelp, or Angi with no additional module and no separate bill.
No. ServiceTitan has real AI capability through Titan Intelligence — benchmarking, pricing recommendations, proposal template generation, call summarization — but there is no feature on any tier and no marketplace integration that takes a photo of a roof and returns a priced estimate. QuoteIQ’s AI Estimator does exactly that and is available on every plan, starting at $29.99/month, through IQ Credits.
Not with AI-generated visuals. ServiceTitan has no before/after AI photo generation on any tier or through any integration. For metal roofing that matters, because the sale usually turns on panel profile, gauge, and color — a homeowner deciding between a charcoal standing seam and a galvalume R-panel wants to see it on their own house. QuoteIQ’s Before & After AI Photo Generator produces that visual from a single job-site photo and is included on all plans.
ServiceTitan does not offer a free trial or a free version — seeing the platform requires a sales demo. Contracts are widely reported as 12-month minimums, with some contractors reporting 24- to 36-month terms and early termination fees. QuoteIQ is month to month with a 14-day trial that includes full access to the plan you select, and you can cancel at any time.
Reported implementation fees run from roughly $5,000 for small operations to $50,000 or more for enterprise rollouts, covering data migration, price book setup, integrations, and training. Contractors commonly report three to twelve months before being fully operational, and BBB filings include complaints about paying for a full year while onboarding was still in progress. QuoteIQ has no implementation fee — most crews import their customer list and send a first estimate the same afternoon.
Usually not, and ServiceTitan has effectively said so — the company has publicly stated the platform is not optimized for companies with three or fewer technicians, and independent reviewers consistently place its sweet spot at 20+ technicians with dedicated administrative staff. The dispatch depth and reporting that justify the price are built for high-volume service call operations, not for a crew running three-day standing seam installs. If you are running 20+ technicians across multiple locations, ServiceTitan is a serious and defensible choice.
Yes. The price book is contractor-configured, so you set your own line items and rates: standing seam by the square, exposed-fastener R-panel and Ag-panel re-roofs, metal roof coating and restoration systems, ridge cap and trim fabrication by the linear foot, snow guard installation, fastener and gasket replacement, flashing and valley work, and repair call minimums. MapMeasure Pro measures the roof planes and pitch from satellite and builds the estimate against those rates automatically.
Five capabilities: photo-based AI estimating (AI Estimator), before/after AI photo generation, customer self-quoting (InstaQuote), route density zones, and AI Autopilot — natural language control of the CRM through 35 integrated tools. None of these exist on any ServiceTitan tier or in its integration marketplace. Four more capabilities do exist on ServiceTitan but only as paid modules: the flat-rate price book (Pricebook Pro), review automation (Marketing Pro), the business phone system (Phones Pro), and vehicle GPS (Fleet Pro).
Request a full data export from your ServiceTitan CSM in writing and allow lead time — contractors report that export requests can take longer than expected. Once you have the CSV, upload it to QuoteIQ’s AI Smart Import, which reads your column headers and maps names, addresses, phone numbers, and emails automatically with no manual field matching. Most imports finish in under a minute. A Done-For-You migration service is available for $299 if you would rather hand the whole thing over.
QuoteIQ syncs with QuickBooks Online on Pro ($149.99/mo) and above. It does not support QuickBooks Desktop — ServiceTitan does, and that is a genuine advantage worth naming. If your bookkeeper runs Desktop and will not move to Online, that is a legitimate reason to weigh ServiceTitan differently. For everything else on the comparison — cost, contract terms, measurement, AI estimating, self-service quoting and scheduling — QuoteIQ Elite delivers more for less.
Satellite roof and pitch measurement, photo-based AI estimating, before/after AI visuals, live GPS, route optimization, business phone, automatic review requests, inventory and job costing — one platform, one login, starting at $29.99/month. No implementation fee. No contract.
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Estimates
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