Thryv is a publicly traded marketing CRM (NASDAQ: THRY) that targets all small businesses — salons, law firms, pet groomers, and yes, contractors. It costs $199–$761+/mo, requires a 6-month contract and $250 onboarding fee, and has zero field service features. QuoteIQ was built by contractors for 50+ trades at $29.99/mo with 6 AI tools and no contracts.
Thryv (NASDAQ: THRY) has genuine strengths. It’s a publicly traded company with 100,000+ businesses, strong marketing tools (local listings management, managed ads, SEO services, competitor tracking), a unified communications inbox, and a reputation management suite that includes AI-powered review responses. The recent Keap acquisition adds sophisticated marketing automation with visual workflow builders, lead scoring, and campaign management. Its 24/7 online booking portal is well-reviewed, and ThryvPay offers competitive payment processing at 2.60% + $0.30.
But Thryv is fundamentally not built for contractors. It has zero route optimization, zero GPS tracking, zero dispatching, zero property measurement, zero photo documentation, zero job costing, zero inventory management, zero time tracking, and zero inspection forms. A contractor paying $456–$1,475/mo for Thryv still can’t track a crew, optimize a route, cost a job, or measure a property. The modular pricing structure (3 separate “Centers” plus bundles plus add-ons) is confusing by design, and the mandatory 6-month contract with $250 onboarding fee ($500 if adding Keap) creates immediate lock-in.
QuoteIQ costs 64–85% less, includes 6 AI features on every plan, provides the complete field operations toolkit that Thryv completely lacks, requires no contracts, and charges zero onboarding fees. For contractors, Thryv is the wrong tool at the wrong price.
Thryv splits its platform into 3 separate products (Command Center, Business Center, Marketing Center) plus bundles and add-ons. QuoteIQ is one platform, one price.
| Feature | QuoteIQ | Thryv |
|---|---|---|
| Core CRM & Operations | ||
| Estimates & Proposals | ✓ All plans (4 types) | Basic estimates only ($199+) |
| Options Estimates (Good/Better/Best) | ✓ All plans | ✗ |
| Invoicing | ✓ All plans | ✓ Business Center ($199+) |
| Scheduling | ✓ All plans | ✓ Business Center ($199+) |
| CRM / Client Manager | ✓ All plans | ✓ Business Center ($199+) |
| Mobile App | ✓ 4.7/5 (4,103 reviews) | Android: 2.76/5 (26 reviews) |
| Online Payments | ✓ All plans | ✓ ThryvPay (2.60%+$0.30) |
| E-Signatures | ✓ Beginner+ | $29/mo add-on (5 free/mo) |
| Customer Portal | ✓ All plans | ✓ Business Center ($199+) |
| QuickBooks Sync | ✓ Pro+ | ✓ Business Center |
| AI & Automation | ||
| AI Autopilot (Natural Language CRM) | ✓ All plans (IQ Credits) | ✗ |
| AI Estimator (Photo-Based Quoting) | ✓ All plans (IQ Credits) | ✗ |
| Before/After AI Image Generation | ✓ All plans (IQ Credits) | ✗ |
| AI Text Generator | ✓ All plans (IQ Credits) | AI review response only |
| AI Phone Answering (Virtual Call Team) | ✓ All plans (IQ Credits) | ✗ |
| AI Outbound Agents | ✓ All plans (IQ Credits) | ✗ |
| AI Lead Insights | ✗ | ✓ Business Center |
| Marketing Automation (Keap) | ✗ | ✓ Ignite+ ($881+/mo) |
| Field Operations — Thryv Has None | ||
| Route Optimization | ✓ Elite+ | ✗ |
| GPS Crew Tracking | ✓ Elite+ | ✗ |
| Dispatching | ✓ Elite+ | ✗ |
| Time Tracking (Clock In/Out) | ✓ Elite+ | ✗ |
| Job Costing (Real-Time P&L) | ✓ Pro+ | ✗ |
| Inventory Management | ✓ Elite+ | ✗ |
| Inspection Forms / Job Reports | ✓ Beginner+ | ✗ |
| On The Way Notifications | ✓ Pro+ | ✗ |
| Measurement & Media | ||
| Satellite Property Measurement | ✓ Beginner+ (MapMeasure Pro) | ✗ |
| Before/After Photo Documentation | ✓ Beginner+ (QuoteIQ Cam) | ✗ |
| Customer Self-Quoting Portal | ✓ Elite+ (InstaQuote) | ✗ |
| Customer Self-Scheduling | ✓ Elite+ (InstaSchedule) | ✓ Online booking ($199+) |
| AI Website Builder | ✓ Add-on or Max | $19/mo add-on |
| Marketing & Reputation | ||
| Automated Review Requests | ✓ Beginner+ (Review Multiplier) | ✓ Business Center |
| AI Review Response | ✗ | ✓ Business Center |
| Managed SEO & Ads | ✗ | ✓ Marketing Center ($199+) |
| Local Listings Management | ✗ | ✓ Marketing Center |
| Social Media Management | ✗ | ✓ Business/Marketing Center |
| Competitor Tracking | ✗ | ✓ Marketing Center |
| Email & SMS Marketing | ✓ Beginner+ | ✓ Business Center |
| Pricing & Terms | ||
| Starting Price | $29.99/mo | $199/mo (Business Center) |
| Contract Required | No contracts | 6-month minimum |
| Onboarding Fee | $0 | $250 mandatory ($500 w/ Keap) |
| Free Trial | 14 days (all plans) | Limited / must speak with sales |
| Industries Supported | 50+ home service trades | All small businesses (generalist) |
Control your entire CRM with natural language. “Create an estimate for John’s driveway wash at $350.” Thryv has AI lead insights — not AI that runs your business.
Measure roofs, driveways, lawns, and house exteriors from satellite imagery. Quote accurately without a site visit. Thryv has no property measurement at any tier.
AI answers your business phone 24/7, books appointments, and logs everything to your CRM. Included on every plan. Thryv has a phone line but no AI answering.
Take a photo of the job site. AI generates a detailed estimate with line items. Thryv has basic estimates only — no AI, no photo-based quoting.
Smart route planning, real-time GPS crew tracking, dispatching, and On The Way notifications. Thryv has zero field operations tools at any price point.
Real-time labor + materials + expenses = profit per job. Track inventory, clock in/out, and know your true margins. Thryv can’t cost a single job.
We believe in honest comparisons. Here’s where Thryv genuinely has advantages:
Mike Vidan II built a multi-million dollar home service empire spanning pressure washing, roof cleaning, window cleaning, holiday lighting, and commercial maintenance before co-founding QuoteIQ. His hands-on experience running crews in the field directly shaped QuoteIQ’s features — every tool was built to solve a real problem he faced as a contractor.
580K+ YouTube subscribers · Read Mike’s insights →
Justin Rogers scaled his own service business from a solo operation to a multi-crew company before co-founding QuoteIQ. His focus on business systems, automation, and growth strategy is embedded throughout the platform — from the AI-powered tools to the flat-rate pricing model designed to help contractors scale without software costs scaling with them.
743K+ YouTube subscribers · Read Justin’s insights →
“Best CRM out there this app will make you so much money and offers everything in one app absolutely amazing!!!!”
“Being able to produce professional quotes quickly and accurately has put me above the other businesses in my area.”
“This app has changed my business, not only because it’s effective but also because it’s so easy to use.”
Pick any plan. 14 days free. Credit or debit card required to start.
Export your Thryv client list and contacts. Import into QuoteIQ in minutes.
Build your price book with your services and rates. Add your team.
Try MapMeasure Pro, AI Estimator, Virtual Call Team, route optimization, and job costing.
Drop the contracts, onboarding fees, and per-user charges. Get more features for less.
QuoteIQ serves 50+ industries with 6 AI features, complete field operations, and flat-rate pricing from $29.99/mo. No contracts. No onboarding fees.
14-day free trial · Credit or debit card required · $0 setup · No per-user fees · No contracts · 50+ industries supported
Estimates
Create and send professional estimates.
Invoicing
Send, track and collect invoices.
QuoteIQ Cam
Capture and document every job with ease.
Scheduling
Schedule jobs to your calendar in seconds.
Inspection Forms
Create and complete inspection reports.
MapMeasure Pro
Measure and price properties instantly.
Business Analytics
Real-time insight into your performance.
EmployeeHub
Assign, schedule & pay employees.
Virtual Call Team
Never miss a call with 24/7 AJ, assistant.
ClientHub
Send and keep messages inside QuoteIQ.
InstaQuote
Allow customers to create estimates themselves.
InstaSchedule
Let clients schedule appointments themselves.
Facebook User Group
Connect with and get advice from other QuoteIQ users.
Competitor Comparisons
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QuoteIQ Partners
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Press & Media
Brand assets and coverage about QuoteIQ’s journey.
