Best Customer Self-Quoting Software for Roofing Contractors (2026)
Published May 2026 · Updated September 2026
Six customer self-quoting platforms ranked on roof-specific instant estimating, satellite measurement, and bundled CRM value — for roofing contractors who want homeowners building their own re-roof, repair, and gutter quotes 24/7 without a phone call.
QuoteIQ is the best customer self-quoting software for roofing contractors in 2026, because its built-in InstaQuote feature lets homeowners build their own re-roof, repair, gutter, and skylight quotes from your service library and see a real-time total — paired with InstaSchedule self-booking, the AI Estimator, MapMeasure Pro satellite measurement with roof pitch, and a complete roofing field service management platform on the Elite plan at $299/month for 10 users. Roofr is the strongest roofing-only option, with paid plans from $109/month and the Instant Estimator sold as a $125/month add-on. ResponsiBid is a pure self-quoting bolt-on at $179–$229/month plus a one-time setup fee, designed to layer onto a CRM you already run. Hover turns homeowner smartphone scans into measured estimates, free to start and $999/year on Pro. Jobber offers an online work-request form from $49/month, and Housecall Pro offers online booking off a configured price book from $79/month. The right pick depends on whether you want true customer-built quoting bundled inside a roofing CRM, a roof-only instant estimator, or a bolt-on quote engine on top of an existing platform.
TL;DR: Roofing is a high-ticket, high-research trade, and homeowners compare options for weeks before anyone picks up a phone. QuoteIQ takes Best Bundled Solution because InstaQuote puts a real self-quoting form on your site for repairs, re-roofs, gutter installs, ridge vents and skylights, then hands the customer straight to InstaSchedule, with AI Estimator, MapMeasure Pro, Virtual Call Team, ClientHub and Job Costing in the same $299/month Elite subscription. Roofr wins for roofing-only depth, ResponsiBid for bolting self-quoting onto an existing CRM, Hover for 3D smartphone capture, Jobber and Housecall Pro for generalist field service management. Roofing employs 166,900 people at a median $55,440 a year per the U.S. Bureau of Labor Statistics, and in-home roofing sales carry a three-business-day cancellation right under the FTC Cooling-Off Rule — two reasons a priced, dated, self-serve quote beats a kitchen-table close.
The 2026 Winners by Category
Each tool below wins for a specific kind of roofing operation. Skip ahead to the category that matches your business, or read the full ranking underneath.
QuoteIQ
From $299/mo on Elite with 10 users. InstaQuote plus InstaSchedule plus MapMeasure Pro satellite measurement plus the full CRM — recurring follow-ups, AI phone answering, photo documentation, before-and-after AI — all in one subscription.
Roofr
Free Starter tier with reports at $19 each; paid plans $109–$349/mo with reports at $13. The Instant Estimator is a $125/mo add-on on any plan. Purpose-built for contractors who only do roofs.
ResponsiBid
Free Startup tier, then $179/mo Scaling and $229/mo Pro plus a one-time setup fee. The other platform on this list with genuinely customer-built quoting. No CRM, no scheduling, no measurement — it layers onto what you already run.
Hover
Pay-per-project Starter with the first three projects free, Pro at $999/year, Business at $2,999/year. Homeowner-taken smartphone scans become measured 3D models the contractor prices and sends back.
Jobber
Core from $49/mo monthly, up to Plus at $499/mo. The client hub embeds a work-request form where homeowners submit roof details and the contractor builds the quote. Not self-quoting, but the most familiar generalist workflow.
Housecall Pro
Basic from $79/mo monthly, Essentials $189/mo, Max $329/mo with 8 users. Online booking reads from a configured price book so homeowners see flat-rate roofing services and book directly.
Why Customer Self-Quoting Matters for Roofing Contractors
Roofing carries the longest customer-research curve of any home service trade. A re-roof is a five-figure decision for most households, so the homeowner researches before any phone call: they search for local roofers, they ask two or three companies for bids, and they compare line items before committing. Contractors who let homeowners price the work on their own website at any hour capture the lead at the exact moment of research intent. Contractors who require a phone call get filtered out before the conversation starts.
The trade itself is big enough to make that leakage expensive. The U.S. Bureau of Labor Statistics counts 166,900 roofers employed in 2025, at a median wage of $55,440 a year or $26.65 an hour, with employment projected to grow 5 percent from 2025 to 2035 — faster than the average for all occupations. Every one of those competitors is bidding against you on response time, and the U.S. Census Bureau tracks residential improvement work in its Value of Construction Put in Place survey as a continuous, month-in month-out spend, not a seasonal spike you can afford to miss.
The mechanic of InstaQuote for roofing is straightforward. You build your service library inside QuoteIQ with pricing for full roof replacement by shingle tier, partial repairs, gutter installs, ridge vent, skylight replacement, soffit and fascia, drip edge and ice-and-water shield. You share the InstaQuote link from your website, in an email, or on social. The homeowner selects services, sees a real-time total as they go, and submits; the quote is delivered instantly by email or text, and the customer can approve it and book. You get notified the moment it happens. Because Options Estimates support Good/Better/Best structures, a homeowner can compare three-tab against architectural against designer shingles side by side, and Package Estimates let you bundle a re-roof with gutter replacement as a single priced choice.
Build the number from public data instead of guessing. The IRS standard mileage rate for business driving is 76 cents per mile from July 1 through December 31, 2026 (up from 72.5 cents in the first half of the year). A 40-mile round trip to measure a roof is therefore $30.40 in deductible vehicle cost alone.
Add the labor. At the BLS median roofer wage of $26.65 an hour, two and a half hours of drive time, ladder time and write-up is $66.63. Together that is roughly $97 of direct cost per in-person estimate before overhead, before the jobs you lose because you were on a roof instead of answering the phone. A self-quote that arrives priced and dated costs you nothing per unit.
For storm markets specifically, self-quoting is the difference between converting overnight inbound and handing it to the competitor with a working website form. A hailstorm hits Wednesday night; by Thursday morning every roofer in the metro is fielding calls at once. The roofer whose InstaQuote link is already live captures Thursday-night quotes while everyone else’s phone rolls to voicemail. Pair it with the Virtual Call Team, which answers inbound 24/7, qualifies leads, filters spam and transcribes every call, and you have covered both the web inbound and the phone inbound during the week that matters most. The Virtual Call Team does not book appointments itself — that is what InstaSchedule is for — but it makes sure no storm call goes unanswered while you are on a roof.
Measurement is the other half of a credible roofing self-quote, and it is a safety question as much as a sales one. OSHA 1926.501 requires fall protection for residential construction work six feet or more above a lower level, with guardrails, safety nets or personal fall arrest systems, and steep roofs specifically require guardrails with toeboards, nets or fall arrest. Every estimate you can price from aerial imagery is an estimate nobody had to climb for. MapMeasure Pro lives inside estimate creation on the Beginner plan and up, returning square footage and roof dimensions, auto-detecting roof segments with color-coded pitch, saving measurements to the customer profile, and attaching screenshots to the estimate as visual proof of measured scope. As of the August 2026 release it also scrolls back through years of historical aerial imagery of a property, and roof pitch is calculated, shown and saved — useful when you are documenting pre-existing condition on a storm claim. Property Street View and Zillow Quick Access sit alongside it on the same tier for the ground-level context aerial photos miss.
If you sell at the kitchen table, federal law gives the homeowner an exit. Under the FTC Cooling-Off Rule, a buyer can cancel until midnight of the third business day after a sale made at their home or workplace — the rule applies at $25 and up for sales at the buyer’s home and $130 and up at a seller’s temporary location such as a hotel room or fairground booth.
Self-quoting changes the dynamic. A homeowner who built and approved their own quote online, at their own pace, with the line items visible, is not making a pressured in-home decision — and a signed, dated, itemized record lives in your CRM either way. Keep your contract PDF attached to every document with Contract Attachments and collect approval with E-Signatures, which are available from the Essentials plan up.
The economics of bundling close the argument for most operations. A roofing company that buys a roofing-only estimator, a separate photo-documentation app, a measurement-report subscription and a general CRM is paying four bills, reconciling four data models and hoping four integrations hold. QuoteIQ Elite at $299 a month bundles InstaQuote, InstaSchedule, MapMeasure Pro, AI Estimator, Virtual Call Team, the Before & After AI generator for shingle visualisation, QuoteIQ Cam photo documentation, ClientHub business phone, Route Optimization, Inventory Management and EmployeeHub into one subscription covering 10 users, with annual billing priced at ten months rather than twelve.
The honest counterpoint: a pure-play roofing operation that does nothing but roofs, runs a small crew and already has a CRM it likes may not need the full bundle. For those operators Roofr is a legitimate roofing-only alternative, and we recommend it explicitly in Scenario 2 below. The honest gap on QuoteIQ for roofers is insurance work — QuoteIQ does not produce carrier-grade aerial measurement reports of the kind adjusters expect on hail and wind claims, so a contractor running mostly insurance restoration will still buy those reports separately. For the majority of residential and small-commercial roofing work, the Elite bundle covers the whole workflow.
How We Ranked Them
Most “best of” lists on the internet are affiliate revenue with a headline. This one is sorted by what actually wins for roofing contractors, not by generic field service features. Every competitor price below was read directly off that vendor’s own live pricing page on September 30, 2026, and anything we could not verify that day was removed rather than repeated.
- True customer self-quoting depth. Does the homeowner build their own priced quote with a live-updating total, or do they submit a contact form for you to follow up on? Only QuoteIQ, Roofr and ResponsiBid deliver the former.
- Roofing-specific fit. Does the tool handle shingle tier upgrades, ridge vent, drip edge, ice-and-water shield and the line-item complexity a real re-roof requires — or does it cap you at a flat-rate service menu?
- Measurement integration. A roofing quote without accurate squares is a guess. Tools that include or natively integrate measurement — MapMeasure Pro, Roofr Reports, Hover scans — score higher.
- Self-scheduling pairing. A homeowner who self-quotes wants to self-book the inspection in the same flow. Only QuoteIQ pairs self-quoting and self-scheduling natively inside one CRM.
- Bundled versus stacked cost. What does the complete workflow cost — CRM, self-quoting, measurement, photos, scheduling, invoicing, AI? Standalone tools stack fast; bundled platforms compress the total.
- Honest trade-offs. Where does QuoteIQ lose? Where does each competitor win cleanly? Lists that pretend one tool is best at everything are noise. Every entry below names the operation type it actually suits.
At-a-Glance Comparison Table
The metrics that matter for roofing self-quoting: entry price, genuine self-quoting depth, roofing fit, measurement, and how much of the rest of the business the platform covers.
| Tool | Entry Price | True Self-Quoting | Roofing Fit | Measurement | Bundled CRM |
|---|---|---|---|---|---|
| QuoteIQ (Editor’s Choice) | $299/mo Elite 10 users included |
Yes — InstaQuote, homeowner-built line-item quotes | Full CRM tuned for 50+ trades including roofing | MapMeasure Pro with roof pitch, included from Beginner | Complete — CRM, AI, scheduling, invoicing, payments |
| Roofr | $0 Starter $109–$349/mo paid |
Yes — Instant Estimator, a $125/mo add-on | Roofing only, and the deepest for it | Roofr Reports, $13–$19 per report | Partial — proposals and pipeline, no phone or AI receptionist |
| ResponsiBid | $0 Startup $179–$229/mo paid |
Yes — guided web-form quote engine | Trade-agnostic; roofing needs custom setup | None — you supply the square footage | No — bolt-on only, needs a separate CRM |
| Hover | $0 pay-per-project $999/yr Pro |
Partial — homeowner scans, contractor prices | Exteriors: roofing, siding, windows | 3D smartphone scans, per-project fees | Partial — estimates and proposals, no scheduling |
| Jobber | $49/mo Core up to $499/mo Plus |
No — work-request form, contractor quotes | Generalist field service management | None natively | Full CRM; AI receptionist is a paid add-on |
| Housecall Pro | $79/mo Basic up to $329/mo Max |
Partial — online booking from a price book | Generalist field service management | None natively | Full CRM; Max includes the proposal tool |
Competitor pricing verified September 30, 2026 at roofr.com/pricing, responsibid.com/pricing, hover.to/pricing, getjobber.com/pricing and housecallpro.com/pricing. Annual billing changes several of these figures materially, per-user fees apply on some tiers, and measurement reports are charged per report on Roofr and per project on Hover.
Four of the five competitors on this list restructured. Roofr’s Instant Estimator moved out of the plan tiers and became a $125/month add-on, with paid plans now at $109, $249 and $349 a month rather than the old ladder. Jobber’s monthly rates are now $49, $139, $199 and $499, with AI Receptionist at $29 and Marketing Suite at $99 — the reverse of how those two add-ons were priced in earlier comparisons.
Housecall Pro’s top tier is no longer quote-only. Max is publicly listed at $329/month monthly or $299 annually for 8 users, with extra seats at $35. Hover shifted to $999/year on Pro and $2,999/year on Business with per-project scan fees. If a comparison article you are reading quotes different numbers, check the date on it — everything here was read off the vendors’ own pages on September 30, 2026.
The 6 Best Customer Self-Quoting Tools for Roofing Contractors in 2026
QuoteIQ
QuoteIQ is built for working contractors by working contractors — Co-Founders Mike Vidan and Justin Rogers both ran home service businesses before building the platform, and the product still reflects it. The roofing-specific value is InstaQuote: you build the service library with pricing, share the InstaQuote link from your site, an email or a social post, and the homeowner selects services, watches a real-time total, and submits. The quote is delivered instantly by email or text, the customer can approve it and book, and you are notified the moment it lands.
The implementation flow for a roofing operation is mechanical. Build the library in QuoteIQ with line-item pricing for shingle tiers — three-tab, architectural, designer, premium — plus add-ons for drip edge, ice-and-water shield, ridge vent, gutter guards and skylight replacement, and structure the tiers as an Options Estimate so the homeowner compares Good, Better and Best side by side instead of being told a single number. Share the link. A homeowner lands on your site at nine on a Sunday night after a hailstorm, picks “Full Roof Replacement,” selects a shingle tier, adds the upgrades they want, sees the total move as they go, and submits. From there they can approve the quote and self-book the inspection on your real availability through InstaSchedule, which syncs live against the calendar your crews already work from.
What separates QuoteIQ from Roofr or ResponsiBid is that the self-quote is not a bolt-on. The same record flows into scheduling, invoicing, ClientHub for two-way calling and texting from a dedicated business number, the Virtual Call Team for inbound you cannot answer, Job Costing for price minus labor minus expenses, QuoteIQ Cam for inspection reports and 4K job photos, the Before & After AI generator for showing a homeowner their own house in a new shingle color, and Review Multiplier for the post-payment review request. On Elite you also get Pipelines & Deals with probability-weighted forecasting, Route Optimization, Route Density, Inventory Management across products, locations and suppliers, and EmployeeHub with GPS location tracking, Time Tracker Pro and Team Communication.
The AI layer runs on IQ Credits and is present on every plan rather than gated behind the top tier. The AI Estimator reads property photos, asks targeted follow-up questions and generates market-accurate line-item pricing for your area. AI Autopilot — the in-app interface calls it Ask AI — is conversational control of the whole CRM through 55 tools across 13 categories, so “move all of today’s jobs to Friday and text every customer” is a sentence, not an afternoon. The AI Text Generator writes the follow-up messages, and AI Smart Import maps a CSV out of whatever CRM you are leaving.
- Genuine homeowner-built self-quoting, not a contact form — the customer picks services and watches the total move in real time.
- Only platform here that pairs self-quoting with native self-scheduling against your live calendar.
- MapMeasure Pro satellite measurement with roof segment detection and pitch is included from the $74.99 Beginner plan up, with no per-report fee.
- AI Estimator, AI Autopilot, Virtual Call Team and Before & After AI run on every plan through IQ Credits.
- Flat $299/month Elite covers 10 users — no per-seat math and no surprise bill when you hire a third crew.
- Annual billing is charged at ten months, so a year of Elite is $2,990 rather than $3,588.
- Consumer financing through Affirm, Klarna and Afterpay is available on every plan, which matters on five-figure re-roof tickets.
- Does not produce carrier-grade aerial measurement reports for insurance adjusters — storm-restoration shops still buy those separately.
- Newer than Jobber and Housecall Pro, with a smaller third-party integration marketplace.
- InstaQuote requires Elite at $299/month or Max at $699/month — it is not on Essentials, Beginner or Pro.
- Shingle visualisation runs through Before & After AI rather than a true 3D model of the house.
- Crew creation and crew scheduling are Max-only, so multi-crew roofing operations that need crew-level routing are looking at the $699 tier.
- Mass text and email campaigns require you to connect your own SMS and email gateways, with the carrier fees that come with them.
For residential and small-to-mid commercial roofing contractors who want one subscription covering customer self-quoting, self-scheduling, satellite roof measurement, AI call handling, photo documentation and the full CRM — at a price most assembled stacks cannot match. The bundled economics are the moat.
Roofr
Roofr is the strongest direct competitor to InstaQuote for roofing specifically, because Roofr does nothing else. Where QuoteIQ serves dozens of home service trades from one platform, Roofr is exclusively a roofing tool, and that focus shows in the vocabulary, the report format and the workflow. Its Instant Estimator lets a homeowner enter an address, applies a real satellite measurement to the contractor’s per-square pricing, and returns an instant quote range on the contractor’s own site.
Roofr restructured its pricing during 2026, and the shape is materially different from what most articles still describe. Read off roofr.com/pricing on September 30, 2026, the plans are Starter at $0 a month with measurement reports at $19 each, Measure+ at $109 a month, Essentials at $249 a month and Scale at $349 a month, with reports at $13 on every paid tier. The Instant Estimator is no longer bundled into a plan at all — it is sold as an add-on at $125 a month billed monthly and can be attached to any tier, including Starter. That changes the arithmetic for a small shop considerably: the cheapest genuine Roofr self-quoting configuration is now Starter plus the add-on, and a working paid setup lands around $234 a month before reports.
What Roofr does well is the roof itself. Reports come back with the measurements a roofing estimate actually needs, the per-square pricing model matches how roofers quote, and the platform includes supplier integrations for real-time material pricing and ordering — something QuoteIQ does not offer natively. Where Roofr loses against QuoteIQ Elite at the same order of monthly spend: there is no customer self-scheduling, so the lead is captured but the appointment still takes a human step; there is no AI phone team for missed inbound; there is no business phone line; there is no AI shingle visualisation; and if you also sell gutters as their own service line, soffit and fascia, or siding, Roofr simply does not cover it and you are back to two subscriptions.
- Purpose-built for roofing only — the deepest roof-specific workflow on this list.
- Instant Estimator captures address-based instant quotes around the clock with per-square pricing.
- Measurement reports at $13 on paid plans, $19 on the free Starter tier.
- Supplier integrations bring real-time material pricing into the quote.
- Genuine $0 Starter tier — the only roofing platform here you can run at no monthly cost.
- The Instant Estimator add-on attaches to any plan, so you can test self-quoting without upgrading your base subscription.
- No customer self-scheduling — the homeowner self-quotes, but booking the inspection is still a contact step.
- Roofing only. Gutters as a standalone line, siding, painting or any other trade needs a second platform.
- No AI phone team for missed inbound during storm season.
- No business phone number equivalent to ClientHub.
- The Instant Estimator is a separate $125/month add-on rather than a plan inclusion, which quietly raises the real cost of self-quoting.
- Measurement reports are charged per report on top of the subscription, so high-volume storm months scale the bill.
For contractors who do exclusively roofing, want the deepest roof-specific instant estimator, and do not need the rest of a CRM stack. The free Starter tier plus the $125/month Instant Estimator add-on is the lowest-risk way to test whether roofing self-quoting converts for your market before committing real money.
ResponsiBid
ResponsiBid earns its slot for one reason: alongside QuoteIQ and Roofr, it is one of the few platforms in home services where the homeowner genuinely constructs their own priced quote rather than filling in a contact form. For roofers who like the CRM they already have and do not want to migrate years of workflow, ResponsiBid is the realistic way to add real self-quoting without changing anything else.
It is intentionally narrow. ResponsiBid is not a CRM, not a scheduler and not a measurement tool — it is a quote engine. The homeowner lands on your site, works through a guided questionnaire about the property (single or two storey, roof type, approximate square footage, pitch, services needed), and the form applies your pricing rules to produce an instant quote, typically with good, better and best options. The result then routes into whatever field service platform you run. ResponsiBid is most established in trades with standardised pricing logic such as pressure washing and window cleaning; roofing takes more configuration work up front to handle pitch adjustments, shingle tier upgrades and add-on services properly.
Pricing read off responsibid.com/pricing on September 30, 2026: a free Startup plan, Scaling at $179 a month and Pro at $229 a month. The page states that a setup fee applies but does not publish the amount, so treat the setup cost as a quote you get from ResponsiBid rather than a number you can budget from an article — including this one. That fee is not incidental: the configuration of your pricing rules and form logic is effectively the product, and it is what makes the difference between a form that quotes roofs correctly and one that quotes them approximately. Budget for the monthly plus the setup plus whatever your underlying CRM costs, and compare that total — not the $179 headline — against a bundled platform.
- Genuine customer-built self-quoting — the homeowner constructs the quote and sees live pricing.
- Trade-agnostic, so it works for roofing, gutter work, pressure washing or any trade with standardised pricing.
- Routes quotes into the major field service platforms, so you keep the CRM you already run.
- Hands-on setup support is included in the setup fee — your pricing rules get configured for you.
- Strong reputation in trades where pricing logic is well standardised.
- A free Startup tier exists, so you can see the builder before paying anything.
- Not a CRM — it requires a separate platform underneath it, which is a second monthly bill.
- A one-time setup fee applies on paid plans and the amount is not published, so you cannot budget it from the website.
- No measurement integration — you supply the roof square footage from somewhere else.
- Pure web-form workflow with no self-scheduling from the same vendor.
- Roofing pitch maths and shingle tier logic need more custom setup than simpler trades do.
- Stacked monthly cost — ResponsiBid plus a CRM — commonly lands above QuoteIQ Elite at $299 all-in.
For roofers deeply committed to an existing CRM who want to add true customer self-quoting without migrating. The stacked cost usually runs higher than switching to a bundled platform, but for an operation with years of workflow built into one system, migration cost can matter more than the subscription delta.
Hover
Hover occupies a genuinely different position from everything else on this list. Instead of pricing from satellite imagery or a questionnaire, Hover builds a measured 3D model of the house from smartphone photos, then drives estimating, proposals and material selection off that model. For exterior contractors who sell roofing alongside siding and windows, it is the most complete visual workflow available without specialist equipment.
The customer-facing self-quoting angle is real but partial: the homeowner can take the scan themselves before anyone visits, which starts the quote workflow without an appointment. The contractor receives the model with measurements, applies pricing, generates the proposal and sends it back for signature — all without climbing anything, which is worth weighing against the OSHA fall protection exposure of a routine measure-up. The honest caveat is that this is not customer-built self-quoting in the InstaQuote or ResponsiBid sense. The homeowner does the capture; the contractor still builds the line items and sets the price.
Hover’s pricing is per project rather than per seat, and it reads very differently from a monthly CRM bill. From hover.to/pricing on September 30, 2026: Starter has no subscription, gives the first three projects free and then charges per scan by complexity, with expedited delivery at $39 a project. Pro is $999 a year, takes $20 off every project and drops expedited delivery to $19. Business is $2,999 a year with flat per-project rates. Enterprise is custom. Roof-only captures are the cheapest category on every tier, which suits a roofing-only shop, but the per-project model means a high-volume storm month is a variable cost, not a fixed one. Hover is also built around residential exteriors you can walk around and photograph from the ground, so large commercial flat roofs are a poor fit for the capture method.
- End-to-end workflow from smartphone scan to signed proposal in one platform.
- 3D capture is the most accurate residential exterior measurement method that needs no specialist hardware.
- Photo-realistic material previews let a homeowner see new shingles on their actual house.
- First three projects are free on Starter, so evaluating it costs nothing.
- Pro takes $20 off every project and halves expedited delivery to $19.
- Covers siding and windows as well as roofing, which suits full-exterior contractors.
- Not customer-built self-quoting — the homeowner scans, but the contractor still prices the job.
- Per-project fees on top of an annual subscription make high-volume months a variable cost.
- Weak for commercial flat roofs, because ground-level photo capture cannot see them.
- No CRM, scheduling or business phone — it needs a field service platform alongside it.
- Enterprise pricing is not published, so multi-branch operations need a sales conversation.
- Pro and Business are billed annually at $999 and $2,999, so there is no low-commitment monthly option once you outgrow Starter.
For exterior contractors doing roofing plus siding plus windows who want the strongest 3D capture workflow and do not need genuinely customer-built quoting. Best paired with a CRM that handles the rest of the business, because Hover deliberately does not.
Jobber
Jobber is the most-recognised name in generalist field service software, and plenty of roofing contractors land on it by default when they search for service business software. Its customer-facing quoting workflow runs through the client hub: you embed a work-request form on your site, homeowners submit roof details, photos and preferred times, and you build the quote inside Jobber and send it for digital approval. That is a contact-form workflow, not customer-built self-quoting — the distinction matters, because the homeowner never sees a price until you produce one.
Jobber’s pricing was restructured during 2026 and most published comparisons are out of date. Read off getjobber.com/pricing on September 30, 2026, monthly billing runs Core at $49, Connect at $139, Grow at $199 and Plus at $499. Annual commitments cut those substantially — Core to $29, Connect to $99, Grow to $149 and Plus to $399 after any introductory period — and additional users are $29 a month each. The add-ons are where a roofing stack gets expensive: AI Receptionist is $29 a month, Pipeline is $49 a month and Marketing Suite is $99 a month, each on top of the plan. Because most tiers include a single user before add-on seats, a three-person roofing office is doing per-seat arithmetic that a flat 10-user plan simply does not have.
Where Jobber wins for roofing is polish and familiarity: the mobile app is well regarded, the QuickBooks integration is mature, and the homeowner-facing approval and payment experience is clean. Where it loses for roofing self-quoting specifically: there is no instant pricing for the customer, no native satellite roof measurement, and no shingle visualisation. A roofing operation that wants genuine self-quoting on Jobber realistically ends up running Jobber plus ResponsiBid plus a measurement-report subscription — three vendors, three bills and three sets of data to reconcile, against one subscription on a bundled platform. If you are weighing that trade-off, our comparison hub lays out the feature-by-feature detail.
- Mature, well-polished mobile app with a large user community and extensive documentation.
- Client hub experience for homeowner approval and payment is genuinely well built.
- Established QuickBooks integration on the higher tiers.
- Large marketplace of third-party integrations.
- Annual commitment cuts the monthly rate significantly on every tier.
- Core at $49/month monthly is a low entry point for a solo roofer testing the category.
- The work-request form is a contact form, not customer-built self-quoting — the homeowner never sees a price.
- No native satellite roof measurement, so squares come from a separate tool.
- AI Receptionist ($29/mo), Pipeline ($49/mo) and Marketing Suite ($99/mo) are all separate add-ons.
- Extra users are $29/month each, so team growth is a per-seat cost rather than a plan change.
- Adding real self-quoting means a second vendor on top of the subscription.
- Generalist by design — not tuned for pitch maths, shingle tiers or storm-restoration workflow.
For roofers who want the polished generalist experience and are comfortable with a contact-form workflow rather than customer-built quoting. Matching a bundled platform’s feature set realistically means bolting on a quote engine and a measurement subscription, at which point the total typically exceeds it.
Housecall Pro
Housecall Pro earns its place because its online booking workflow is the closest a generalist platform gets to customer self-quoting. The mechanic: you configure a price book of flat-rate service items, embed the online booking widget on your site, and homeowners see itemised pricing for services they can book directly. For roofing work that genuinely prices flat — gutter cleaning, gutter installation per linear foot, a roof inspection, a leak diagnostic — it works well. For a full re-roof requiring pitch adjustment, shingle tier selection and a stack of add-ons, a flat-rate price book runs out of road.
Pricing read off housecallpro.com/pricing on September 30, 2026: Basic at $79 a month billed monthly or $59 annually for a single user; Essentials at $189 monthly or $149 annually for up to 5 users; and Max at $329 monthly or $299 annually for up to 8 users, with additional Max seats at $35 a month. Max includes the sales proposal tool, which Housecall Pro presents as a $40-a-month value on lower tiers. Note that Max is publicly priced — older comparisons describing it as custom-quote-only are simply out of date.
Where Housecall Pro wins for roofing: a strong QuickBooks Online sync, a polished customer-facing booking and invoicing experience, and a good good-better-best proposal tool for presenting shingle tiers. One correction worth making explicitly, because the opposite has propagated widely: Housecall Pro’s own pricing page describes QuickBooks Online sync and data import, and we found no vendor-published support for the locally installed desktop edition — so treat any claim to the contrary as unverified until Housecall Pro publishes it. Where it loses for self-quoting specifically: no native satellite roof measurement, a booking widget limited to flat-rate price book items rather than complex roof line items, and a generalist feature set that was never built around roofing. For self-quoting depth, QuoteIQ, Roofr and ResponsiBid all beat it.
- Strong two-way QuickBooks Online sync with existing-data import.
- Online booking off a price book is closer to self-quoting than a plain contact form.
- Sales proposal tool presents good-better-best shingle options cleanly; included on Max.
- Polished customer-facing booking, approval and invoice experience.
- Review automation is included across the plan range.
- Max is publicly priced at $329/month monthly or $299 annually for 8 users — no sales call needed to find out.
- Online booking is limited to flat-rate price book items, not complex re-roof line items.
- No native satellite roof measurement.
- Additional Max users are $35/month each once you pass 8 seats.
- Generalist platform, not tuned to roofing vocabulary or storm-restoration workflow.
- The proposal tool is a Max inclusion, so good-better-best presentation pushes you to the top tier.
- Basic at $79/month covers a single user, which is thin for any roofing crew.
For roofing operations that price simpler services flat — gutter cleaning, leak diagnostics, inspections — and value the QuickBooks Online sync. For complex re-roof quoting with shingle tier upgrades, the price book breaks down, and that is exactly where InstaQuote or Roofr’s Instant Estimator earn their keep.
Pick By Scenario
Different roofing operations need different tools. Find the scenario closest to your business and treat the recommendation as a starting point, not a verdict.
Multi-trade exterior operation
You do roofing primarily, but you also sell gutters as their own line, soffit and fascia repair, and occasionally siding. You want homeowners self-quoting any service from your website around the clock, self-booking the measurement, and everything landing in one CRM.
A roofing-only tool will not extend to gutter installation or siding cleanly, and a bolt-on quote engine plus a generalist CRM means two bills. QuoteIQ Elite at $299/month bundles InstaQuote across every service line you sell, InstaSchedule for self-booking, MapMeasure Pro for measurement and the full CRM in one subscription for 10 users.
Recommended: QuoteIQ Elite at $299/moPure-play roofing-only contractor
You do roofs and nothing else. No gutters as a separate line, no siding, no painting. You are a solo operator or a one-to-three-truck shop, you do not need a multi-trade CRM, and you want the deepest roofing-specific instant estimator with native measurement reports and supplier ordering.
This is where Roofr wins cleanly. Start free on Starter, attach the Instant Estimator add-on at $125/month, and pay $19 per measurement report until volume justifies moving to a paid tier at $109/month or above with reports at $13. Roof-specific terminology, pitch maths and ridge and eave detail are all native.
Recommended: Roofr Starter plus the Instant Estimator add-on at $125/moStorm and insurance restoration focus
You chase hail and wind events. Most of your revenue is insurance restoration where the carrier expects adjuster-grade aerial measurements for claim documentation. You need self-quoting for overnight inbound after a storm, and you need carrier-grade reports for the claim file.
No single tool covers both well. QuoteIQ Elite handles the inbound self-quoting, the 24/7 capture through InstaSchedule, the Virtual Call Team for missed calls and the historical aerial imagery for documenting pre-existing condition — and you buy carrier-grade measurement reports separately for the adjuster file. Also worth pricing: restoration work that follows water intrusion.
Recommended: QuoteIQ Elite plus a dedicated aerial report vendorPricing the Work Around the Roof — Where Self-Quoting Pays Twice
Most roofing revenue is not just roofing. A homeowner who came to you because of a leak has a list of adjacent problems, and the contractor who can price all of it in one self-serve form captures a materially larger ticket than the one who quotes a re-roof and leaves. This is the argument for a multi-trade quote engine over a roofing-only estimator, and it is worth working through service by service.
Gutters, guards and fascia. A re-roof is the natural moment to replace gutters, and the two crews overlap. Price gutter installation by linear foot in your service library, add gutter guards as a selectable upgrade, and let the homeowner see what the bundle costs next to the roof line item. QuoteIQ serves gutter installation, gutter guard installation and gutter cleaning as their own industry workflows, and the gutter cleaning cost calculator is a useful front-end for the recurring-maintenance side of that revenue.
Water intrusion below the roofline. When a roof has been failing for a season, the damage rarely stops at the deck. Interior repair, mold remediation and moisture control are legitimate follow-on work, and pricing them in the same quote keeps the homeowner from shopping three more contractors. Run the numbers with the mold remediation cost calculator and the drywall cost calculator, and if you take that work on, QuoteIQ has dedicated mold remediation and fire and water restoration workflows.
Drainage and the foundation. Roof water has to go somewhere. Downspout extensions, regrading, french drains and basement waterproofing are the downstream half of a gutter conversation, and they are high-ticket. The french drain cost calculator, the basement waterproofing cost calculator and the foundation repair cost calculator give a homeowner a defensible range before you ever quote, and basement waterproofing runs as its own industry setup.
Attic insulation and ventilation. Ridge vent goes in during the re-roof anyway; the attic insulation conversation belongs in the same visit, and it is one of the easiest upgrades for a homeowner to say yes to when the number is already on screen. Price it with the insulation cost calculator and run the work through the insulation installation workflow.
Tear-off debris and site work. Every re-roof generates a dumpster’s worth of material, and storm work generates far more. If you charge for haul-off as a line rather than burying it in overhead, the junk removal cost calculator and the demolition cost calculator are the quickest way to set a defensible rate. Track the actual cost against the quote in Job Costing and in Expense Tracking so the line stops being a guess after two jobs.
Specialty roofing and exterior lines. If you run metal alongside asphalt, or you wash roofs as a maintenance offer between installs, both are separate service catalogues in the same account — see metal roofing and roof washing. Contractors whose roofing work sits inside larger projects run the same catalogue through the general contractor, construction contractor and remodeling workflows, and window replacement rounds out the exterior envelope.
The paperwork side matters as much as the pricing. Whatever the mix, the documents have to come out looking like a company rather than a clipboard: the construction invoice template, the contractor invoice template and the handyman invoice template are free starting points, and the full set lives on the home service business calculators hub. If you are comparing what an enterprise platform would cost you for the same coverage, the ServiceTitan pricing calculator is a blunt but useful reality check.
A roofing-only estimator caps your ticket at the roof. Every service above is a line a homeowner can self-select inside a single InstaQuote form — gutters, guards, insulation, drainage, haul-off — and every one of them is revenue a roofing-only Instant Estimator structurally cannot quote. That is the difference between a $125-a-month add-on that prices one product and a $299-a-month platform that prices your whole catalogue for 10 users.
It also compounds on the cost side. The stack a multi-trade roofer would otherwise assemble — a roofing estimator add-on, a photo documentation app, a measurement subscription and a generalist CRM with per-seat fees at $29 or $35 a head — is four vendors and four renewal dates. One subscription at $299 for 10 users, or $2,990 for the year on annual billing, is one.
What Customer Self-Quoting Actually Changes in a Roofing Business
Roofing carries the highest sticker shock of any home service trade, and the homeowner knows it. That is why the research phase is long, why three bids is the norm, and why speed of response is the single cheapest competitive advantage available to a small shop. Self-quoting collapses the response window to zero: the homeowner answers their own pricing question at the moment they ask it, and by the time you call back they are already looking at a range with your name on it.
The second effect is on ticket size rather than lead count. Homeowners self-upsell when they can see the options laid out and nobody is watching them decide. Gutter guards, a ridge vent upgrade, ice-and-water shield to code, drip edge in a matching colour — these are easy yeses on a screen at nine at night and awkward ones during a high-pressure kitchen-table pitch. An Options Estimate that shows Good, Better and Best does the presenting for you, and Consumer Financing through Affirm, Klarna and Afterpay — available on every QuoteIQ plan — removes the payment objection on a five-figure re-roof at the exact moment it would otherwise kill the sale.
The third effect is on the back office, and it is the one contractors underestimate. A self-quote arrives as structured data, not a voicemail: the customer, the address, the selected services and the total all land in the client database already typed. From there the automated follow-up sequences in email and text automation take over, the deal sits in a pipeline with a weighted value rather than on a sticky note, and business analytics tells you your quote-to-close rate by service line instead of by feel. Homeowners who want to check status without calling you do it in the Client Portal, which shows their estimates, invoices, appointments and inspections behind one branded link.
The compliance side quietly improves too. A self-built quote produces a timestamped, itemised record the homeowner assembled themselves, signed through E-Signatures, with your terms attached. Compare that to a handwritten proposal signed at a kitchen table under the three-business-day cancellation window the FTC applies to in-home sales. The record is better, the pressure is lower, and the cancellation risk drops with it.
Eight in-person estimates a week, priced honestly. At a 40-mile round trip and the IRS business rate of 76 cents a mile, that is $30.40 of vehicle cost per visit. Add two and a half hours at the BLS median roofer wage of $26.65 an hour and you are at $66.63 of labor. Call it $97 per estimate.
Run the month. Eight a week is roughly 34.7 a month, or about $3,364 a quarter and $776 a month spent purely on producing estimates — against $299 a month for QuoteIQ Elite covering 10 users. Convert a quarter of those to self-quotes and the platform has paid for itself twice over before a single extra job closes.
Finally, there is the operational cost of the estimates you no longer drive to. Using the IRS business mileage rate of 76 cents from July 2026 and the BLS median roofer wage of $26.65 an hour, a shop running eight in-person estimates a week at a 40-mile round trip and two and a half hours each is spending roughly $776 a month on estimating alone — more than twice the cost of QuoteIQ Elite — before counting the jobs lost to being unreachable. Every self-quote that converts without a truck roll is that cost avoided, and Route Optimization compresses what remains by cutting drive time on the visits you still make. For a practical starting point on the free tooling side, the calculator hub and the U.S. Small Business Administration guidance on managing a small business are both worth an hour.
How a Roofing Customer Self-Quotes With QuoteIQ
The actual customer-facing workflow inside InstaQuote — what the homeowner sees and clicks, from the first tap to a booked inspection on your calendar.
Opens Your Link
The homeowner taps your InstaQuote link from your website, an email, a social post or a QR code on a yard sign, and the quote form opens.
Selects Services
They pick full roof replacement or a repair, then choose a shingle tier from your service library with Good, Better and Best laid out side by side.
Adds Upgrades
They add drip edge, ice-and-water shield, ridge vent, gutter guards or a skylight. The running total updates in real time with every selection.
Submits and Gets the Quote
They submit, and the finished quote is delivered instantly by email or text. You are notified the moment it lands, with the whole selection already recorded.
Approves and Books
They approve the quote and self-book the inspection against your real availability through InstaSchedule. The booking syncs live to your calendar.
QuoteIQ Pricing for Roofing Contractors
InstaQuote customer self-quoting and InstaSchedule self-scheduling are included on Elite and Max. MapMeasure Pro satellite measurement starts on Beginner. AI Estimator, AI Autopilot, Virtual Call Team and Before & After AI run on every plan through IQ Credits.
Annual billing is charged at ten months on every plan, so a year of Elite is $2,990 rather than $3,588. Full plan detail lives on the pricing page, with per-plan pages for Pro, Elite and Max.
See InstaQuote Live in 15 Minutes
Book a demo and watch how InstaQuote captures roofing self-quotes around the clock — paired with InstaSchedule, satellite measurement, AI call handling and the full CRM on Elite at $299 a month for 10 users.
Roofing Customer Self-Quoting: Common Questions
What is the best customer self-quoting software for roofing contractors in 2026?+
For roofing contractors in 2026, QuoteIQ is the best customer self-quoting software, because InstaQuote lets homeowners build their own re-roof, repair, gutter install and skylight quotes from your service library with a real-time total, and it ships inside a full CRM on the Elite plan at $299 a month for 10 users. It pairs natively with InstaSchedule self-booking, MapMeasure Pro satellite measurement with roof pitch, and the AI Estimator. Verified September 30, 2026: Roofr is the strongest roofing-only option with paid plans from $109 a month and the Instant Estimator as a $125-a-month add-on; ResponsiBid is a bolt-on quote engine at $179 to $229 a month plus a setup fee; Hover starts free per project and runs $999 a year on Pro; Jobber starts at $49 a month and Housecall Pro at $79 a month, both with contact-form or price-book booking rather than true self-quoting. With 166,900 roofers employed nationally per the U.S. Bureau of Labor Statistics, response speed is the cheapest edge a small shop can buy.
How does customer self-quoting work for roofing re-roof and repair jobs?+
Customer self-quoting works by giving the homeowner a guided form that walks your own service catalogue with automated pricing attached. Inside InstaQuote, you first build the service library with line-item pricing for full re-roof by shingle tier — three-tab, architectural, designer, premium — plus partial repairs, gutter installs, ridge vent, drip edge, ice-and-water shield, soffit and fascia and skylight replacement. Structuring the tiers as an Options Estimate gives the homeowner Good, Better and Best rather than one number, and Package Estimates bundle a re-roof with gutters as a single priced choice. You then share the InstaQuote link from your site, an email or a social post. The homeowner selects services, watches the total update live, and submits; the quote is delivered instantly by email or text, they can approve it and book through InstaSchedule, and you get notified with the booking already on your calendar. Because the estimate is priced from aerial measurement rather than a climb, it also sidesteps the fall exposure OSHA 1926.501 regulates at six feet and above.
How much does customer self-quoting software cost for roofing contractors?+
Roofing customer self-quoting runs from nothing to several hundred dollars a month depending on how much of the business the platform covers, and all of the figures below were read off each vendor’s own pricing page on September 30, 2026. QuoteIQ is $299 a month on Elite and includes both InstaQuote and InstaSchedule plus the full CRM for 10 users, with annual billing charged at ten months; the ladder below it runs $29.99 Essentials, $74.99 Beginner and $149.99 Pro, and MapMeasure Pro measurement starts on Beginner. Roofr is $0 on Starter with reports at $19, $109 to $349 a month on paid tiers with reports at $13, and the Instant Estimator is a separate $125-a-month add-on. ResponsiBid is free on Startup, then $179 or $229 a month plus an unpublished one-time setup fee, and needs a CRM underneath it. Hover is pay-per-project with the first three free, or $999 a year on Pro. Jobber is $49 to $499 a month billed monthly with users at $29 each. Housecall Pro is $79, $189 or $329 a month for 1, 5 and 8 users. Every plan includes a 14-day free trial with full access to the features of the plan you choose; a credit or debit card is required to start. Compare total cost of ownership with the pricing calculator and the SBA’s guidance on managing business finances.
Is QuoteIQ better than Roofr for roofing self-quoting?+
It depends on whether you sell anything other than roofs. For multi-trade exterior operations doing roofing plus gutters plus soffit and fascia, and for storm shops that need self-quoting, self-scheduling and a full CRM in one subscription, QuoteIQ Elite at $299 a month wins clearly, because it bundles InstaQuote, InstaSchedule, MapMeasure Pro, the AI Estimator, the Virtual Call Team and ClientHub business phone for 10 users, and it quotes gutter work and other service lines a roofing-only tool cannot touch. For pure-play roofing-only contractors, Roofr wins on depth: native satellite imagery in the Instant Estimator, supplier integrations for real-time material pricing, and the most roof-specific report workflow available. Verified September 30, 2026, Roofr’s Instant Estimator is a $125-a-month add-on attachable to any plan including the free Starter tier, so the entry cost to test it is genuinely low. The honest call: if you sell more than roofs, choose QuoteIQ; if you sell only roofs and already have a CRM you like, Roofr is a legitimate pick. Either way the National Roofing Contractors Association is the better source for technical standards than any software vendor.
Can roofing customers self-quote a full re-roof from my website?+
Yes. With InstaQuote, a homeowner can price a full re-roof from your site without speaking to anyone. The setup: build the service library with re-roof structured as an Options Estimate showing three-tab, architectural, designer and premium tiers at your per-square pricing, then add drip edge, ice-and-water shield, ridge vent, gutter guards and skylight replacement as selectable add-ons that calculate automatically. Share the InstaQuote link from your website, an email or a social post. The homeowner picks their tier and upgrades, watches the running total change, and submits; the finished quote is delivered instantly by email or text, and they can approve it and book the inspection through InstaSchedule. Approval is captured with E-Signatures, which are available from the Essentials plan up, and your contract PDF rides along through Contract Attachments. That matters legally as well as commercially, because in-home sales carry a three-business-day right to cancel under the FTC Cooling-Off Rule while a quote the homeowner built themselves online does not carry the same pressure dynamic.
What is the difference between InstaQuote and AI Estimator for roofing?+
InstaQuote is customer-facing and the AI Estimator is contractor-facing — they solve different problems and they work well together. InstaQuote answers the homeowner’s question: “what does a full re-roof in architectural shingles cost?” They open your link, select from your service library, watch the total update, and get a priced quote without speaking to anyone. The AI Estimator answers yours: it reads property photos, asks targeted follow-up questions, and generates market-accurate line-item pricing for your area, used once per new estimate when you are standing at the job. Many roofing contractors run both — InstaQuote to capture the lead around the clock, then the AI Estimator on the actual inspection to produce the detailed final quote, with MapMeasure Pro supplying the squares and QuoteIQ Cam supplying the photo record. A third tool, AI Autopilot, is the general manager across the whole CRM with 55 tools in 13 categories. Availability differs: the AI Estimator runs on every plan through IQ Credits, while InstaQuote starts on Elite at $299 a month. For the safety context behind measuring from imagery rather than a ladder, see OSHA’s fall protection standard.
How does customer self-quoting help storm restoration roofers?+
Storm inbound is overnight and concentrated, which is exactly the pattern self-quoting is built for. A hail or wind event hits Wednesday night; by Thursday morning every roofer in the metro is fielding calls simultaneously and most of them go to voicemail. The roofer whose InstaQuote link is already live captures Thursday-night quotes while competitors are unreachable, and the Virtual Call Team answers, qualifies and transcribes the phone inbound 24/7 alongside it. Documentation is the second win: MapMeasure Pro scrolls back through years of historical aerial imagery of a property and calculates, shows and saves roof pitch, which is genuinely useful when you are establishing pre-existing condition, and QuoteIQ Cam builds the inspection report and 4K photo archive against the customer record. Work that follows water intrusion can be quoted from the same account through the restoration workflow. The honest limit: QuoteIQ does not produce carrier-grade aerial measurement reports for adjusters, so buy those separately for the claim file. For technical standards and storm-damage guidance, the National Roofing Contractors Association is the industry authority.
Does QuoteIQ work for both residential and commercial roofing self-quoting?+
Yes. QuoteIQ supports both residential and light commercial roofing from the same account. On the residential side — full re-roof, partial repairs, gutter installs, ridge vent, skylights, soffit and fascia — InstaQuote lets homeowners build their own quote around the clock and book through InstaSchedule. On the commercial side — apartment complexes, HOAs, light commercial flat roof and TPO work — property managers can submit site details and requests through the Client Portal, which shows their estimates, invoices, appointments and inspections behind one branded link, and larger multi-building jobs run through Pipelines & Deals with probability-weighted forecasting. The honest gap: audited commercial accounts that require carrier-grade aerial measurement for hail or wind claims, or enterprise multi-state compliance reporting, will need supplementation. For most residential and small-to-mid commercial roofing operations, Elite at $299 a month for 10 users covers the workflow end to end, and the full roofing platform overview goes deeper. Employment in the trade is projected to grow 5 percent through 2035 per the Bureau of Labor Statistics.
What to Remember
- Only three of the six offer genuine customer-built quoting. QuoteIQ, Roofr and ResponsiBid let the homeowner assemble a priced quote. Jobber collects a request, Housecall Pro books flat-rate price-book items, and Hover has the homeowner scan while the contractor prices.
- Bundled beats stacked for most roofers. QuoteIQ Elite at $299/month covers self-quoting, self-scheduling, measurement, AI call handling, photo documentation and the full CRM for 10 users — one bill instead of four.
- Roofr changed shape in 2026. The Instant Estimator is now a $125/month add-on rather than a plan inclusion, so the real cost of roofing self-quoting on Roofr is the plan plus the add-on plus per-report fees.
- Check the tier before you buy. InstaQuote and InstaSchedule start on Elite; MapMeasure Pro starts on Beginner; the AI Estimator runs on every plan through IQ Credits.
- Price the whole catalogue, not just the roof. Gutters, guards, insulation, drainage and haul-off are all self-quotable lines a roofing-only estimator structurally cannot carry.
- Measure from imagery wherever you can. OSHA requires fall protection at six feet and above in residential construction; every quote priced from aerial imagery is a climb avoided.
- Verify competitor pricing yourself before deciding. Four of the five competitors here have restructured pricing during 2026. Everything above was read off the vendors’ own pages on September 30, 2026.
Watch: What Is QuoteIQ?
A short walkthrough of how QuoteIQ replaces the stack of disconnected tools most roofing contractors use to run a service business.
Switching to QuoteIQ: Four Steps
What moving a roofing operation onto QuoteIQ actually looks like, from signup to the first self-quote landing on your calendar.
Start the trial and import your customers
Create the account and bring your existing customer list across with AI Smart Import, which maps the columns out of a CSV from whatever CRM you are leaving. Every plan includes a 14-day free trial with full access to the features of the plan you choose.
Build your roofing service library
Enter your per-square pricing by shingle tier plus the add-ons you sell — drip edge, ice-and-water shield, ridge vent, gutter guards, skylights. This library is what InstaQuote prices from, so the detail you put in is the accuracy you get out.
Publish the InstaQuote link and set availability
Put the InstaQuote link on your website, in your email signature and on your social profiles, then set your real calendar availability so InstaSchedule can offer genuine inspection slots rather than a callback promise.
Turn on follow-up and call coverage
Switch on the automated email and text follow-up sequence for quotes that go quiet, and point inbound calls at the Virtual Call Team so storm-week inbound gets answered, qualified and transcribed while your crews are on roofs.
Expert Authority
Mike Vidan
A long-time home service business owner who built and ran contracting operations before co-founding QuoteIQ, and who has spent years teaching contractors how to start, price and scale service businesses — roofing operations included.
Justin Rogers
A serial entrepreneur and founder of the ForeverSelfEmployed brand, known across the home service industry for practical, real-world guidance on running a profitable service business rather than theory.
Real Roofing Contractor Reviews
“I recently started up a roof and gutter cleaning business and this app has everything in one place. I can send estimates over the phone without even going to the house. It saves me time, and time is money.”
— Hayden Hoppe · Google Play · Roofing · Verified review
“Great app! Very user friendly. Perfect for saving customers information, photos, and addresses. Also has useful tools to help you create invoices on the fly. And you can even measure the square footage of the house/roof and concrete. I definitely recommend giving it a try.”
— Davey Owen · Google Play · Roofing · Verified review
“Was recommended here by @foreverselfemployed and it’s perfect for what I need. I can create customer profiles, make and send estimates and invoices to potential customers using the apps interface and layout to help organize myself and keep it all in one place. I’ve worked for roofing company in SE Louisiana for 15 years and I use this prim for my side jobs. Give it a shot, there’s only possibilities to learn and improve yourself from!”
— Jacob Landry · Google Play · Roofing · Verified review
Start Capturing Roofing Self-Quotes Around the Clock
InstaQuote, InstaSchedule, MapMeasure Pro satellite measurement, AI Estimator, Virtual Call Team and the full CRM — bundled on QuoteIQ Elite at $299 a month for 10 users.
