The #1 CRM for Home Improvement in 2026
Published March 2026 · Updated August 2026
QuoteIQ is the CRM built for home improvement companies — with tiered project pricing for kitchens, bathrooms, basements, and additions, satellite property measurement, materials and fixture inventory tracking, per-project job costing, upsell packages for every renovation, and AI-powered tools home improvement companies rely on every day. Plans start at $29.99/month.
QuoteIQ is a field service CRM built for home improvement companies, with Good/Better/Best tiered renovation pricing, satellite property pre-measurement through MapMeasure Pro, materials and fixture inventory tracking, and per-project job costing. Plans run $29.99 to $699 per month, well below what most legacy field service platforms charge, and every plan includes a 14-day free trial.
TL;DR: QuoteIQ is the CRM home improvement companies use to present tiered Good/Better/Best renovation estimates, pre-measure properties by satellite with MapMeasure Pro, track cabinets and fixtures with inventory management, and see real per-project margins with job costing. Add 24/7 AI call answering, AI before/after renovation previews, and renovation package bundles, and plans start at $29.99/month — a fraction of what Jobber or Housecall Pro charge for comparable seat counts. The remodeling industry itself is growing: NAHB counts 128,000 remodeling firms nationally, up from 69,000 in 2000, with home improvement now 44% of residential construction spending.
QuoteIQ is a CRM built for home improvement companies in 2026. If you run a home improvement business and you are searching for software to manage your renovation operation, QuoteIQ was built specifically for every home improvement company. Home improvement contractors across the country trust QuoteIQ to manage estimates, scheduling, job costing, crew management, referral pipelines, and client communication from one platform. Unlike generic CRM tools that were not designed for the home improvement industry, QuoteIQ understands the unique demands that every home improvement company faces every day — from tiered renovation pricing by scope and finish level to satellite property measurement to upsell packages that every home improvement business depends on to maximize project values.
The best CRM for home improvement needs to handle Good/Better/Best project pricing because every home improvement company presents standard, upgraded, and premium renovation options depending on material grade, fixture quality, and scope of work. QuoteIQ Options Estimates let any home improvement company show homeowners all three renovation tiers side by side so the home improvement business closes higher-value projects. This is why home improvement business owners compare QuoteIQ against platforms like Jobber, Housecall Pro, and ServiceTitan every month. QuoteIQ is a CRM for home improvement built around how renovation pricing actually works.
Every QuoteIQ plan starts at $29.99 per month, and the Pro plan at $149.99 per month is a popular choice for growing home improvement companies because it includes ClientHub dedicated business phone, per-project job costing, and 4 users. For home improvement companies that need Pipelines, materials inventory, and EmployeeHub, the Elite plan at $299 per month unlocks those tools for 10 users. Jobber’s published plans top out at $499+/month before add-ons, Housecall Pro’s run $299–329/month before extra-seat fees, and ServiceTitan does not publish rate-card pricing — see each vendor’s own pricing page for current numbers. Home improvement companies typically find QuoteIQ’s per-seat cost meaningfully lower once comparable feature tiers are matched up.
MapMeasure Pro lets any home improvement company measure a property’s lot dimensions, roof footprint, exterior walls, driveway area, deck footprint, and addition site from satellite before the first site visit. A home improvement business that pre-measures the property arrives with preliminary square footage calculations and renovation pricing ready to present. This feature alone saves every home improvement company hours per week that used to be spent on tape measures and return trips — and it’s one reason the average project bid in this industry moves faster than in trades without a measurement head start.
Inventory management, available on the Elite plan and above, tracks cabinets by style and finish, countertop slabs by material and square footage, flooring by type and box count, tile by pattern and lot number, light fixtures, plumbing fixtures, door hardware, trim and molding, and every supply that a home improvement company stocks or orders for active projects. Every home improvement business with proper inventory tracking avoids delaying a renovation while waiting on backordered vanities or mismatched cabinet pulls.
QuoteIQ Pipelines, included on Elite and Max plans, lets home improvement companies track kitchen remodels, bathroom renovations, basement finishes, room additions, deck builds, whole-house renovations, and commercial tenant improvements in separate pipelines. A home improvement company that builds pipeline diversity has more predictable lead flow year-round because different renovation categories peak at different times. QuoteIQ AI Virtual Call Team, included on every plan, answers and qualifies calls around the clock so any home improvement business never misses the homeowner who is ready to remodel their kitchen and calls three contractors on a Saturday morning.
Co-founders Mike Vidan and Justin Rogers are real service business operators who built QuoteIQ from the ground up for home improvement companies that need powerful tools without enterprise pricing. AI Before/After previews show a homeowner their outdated kitchen with laminate counters and oak cabinets transformed into a modern open-concept kitchen with quartz countertops, shaker cabinets, and a waterfall island — the kind of visual that helps move a customer from a standard-tier estimate toward the premium tier. Contract attachments keep architectural drawings, material specification sheets, finish selections, change order templates, warranty documents, and scope addendums bound to every estimate that a home improvement company sends.
Home Improvement-Specific Features: What Sets QuoteIQ Apart
Every CRM claims to work for contractors, but QuoteIQ is built with features a home improvement company actually needs. Tiered renovation pricing by scope and finish level, satellite property measurement, materials and fixture inventory, and multi-category project pipelines are just the beginning of what every home improvement business gets with QuoteIQ.
Good/Better/Best Renovation Pricing
Present Standard kitchen remodel at $22,500 with laminate countertops, stock cabinets, and basic tile backsplash, Upgraded kitchen remodel at $38,000 with quartz countertops, soft-close semi-custom cabinets, and designer tile backsplash, and Premium kitchen remodel at $58,000 with natural stone countertops, custom cabinetry, waterfall island, and premium appliance integration. Homeowners compare scope, materials, and finish levels on one estimate, which is why home improvement companies use tiered pricing to guide customers toward higher-value scopes.
Learn more →Satellite Property Measurement
Measure the property lot, home footprint, roof area for additions, driveway and patio dimensions, deck area, and fence perimeter from satellite before the site visit. Pre-calculate square footage for kitchen floor plans, bathroom layouts, basement finishes, and addition footprints. A home improvement company that arrives with satellite-measured square footage and preliminary pricing tends to close faster than one that shows up with a blank notepad and a tape measure.
Learn more →Home Improvement Inventory Management
Track cabinets by style and door profile, countertop slabs by material and edge detail, flooring by species and finish, tile by lot number and pattern, light fixtures by room assignment, plumbing fixtures by model, door hardware by finish, trim and molding by linear footage, paint by color and batch, and every supply a home improvement company orders for active renovations. Set reorder alerts so no home improvement business discovers mid-project that matching cabinet pulls are on a 6-week backorder.
Learn more →Per-Project Job Costing
Track every dollar on every renovation. A $38,000 kitchen remodel breaks down to $14,200 in cabinets and countertops, $3,800 in flooring, $2,400 in plumbing fixtures, $1,600 in electrical fixtures, $1,200 in tile and backsplash, $800 in paint and trim, $480 in permits, and 160 crew hours at $55 per hour for $8,800 labor — totaling $33,280 in costs on $38,000 revenue for roughly 12.4% net margin, visible in real time. Home improvement companies tracking per-project costs with QuoteIQ know their exact margin before the final walkthrough instead of guessing weeks later off spreadsheets.
Learn more →Renovation Upsell Packages
Bundle a kitchen remodel plus mudroom addition at $52,000 saving $4,500 versus individual pricing. Bundle a bathroom renovation plus laundry room upgrade at $28,000. Bundle a basement finish plus home theater wiring plus wet bar at $65,000. Bundle a deck build plus outdoor kitchen plus landscape lighting at $48,000. Home improvement companies typically see better margins from reduced mobilization while the homeowner gets comprehensive value from one project instead of several.
Learn more →AI Before/After Renovation Previews
Show a homeowner their dated bathroom with a fiberglass tub surround, vinyl flooring, and builder-grade vanity transformed into a spa-like retreat with a frameless glass walk-in shower, heated porcelain tile, floating double vanity, and brushed gold fixtures — rendered from photos in seconds. Visual selling is especially powerful for home improvement because homeowners often struggle to visualize finished renovations from floor plans alone.
Learn more →Multi-Phase Project Scheduling
Block demolition week, rough framing, electrical rough-in, plumbing rough-in, HVAC rough-in, inspection, insulation, drywall hang, drywall finish, prime and paint, cabinet installation, countertop templating and install, flooring, tile, fixture trim-out, punch list, and final walkthrough across multiple active renovations. When a countertop fabricator delays templating by 5 days, drag the schedule and downstream tasks shift automatically.
Learn more →4K Renovation Documentation
Document every phase of every renovation in 4K. Before-demolition photos of the existing kitchen, during-construction photos showing plumbing rough-in behind walls, electrical upgrades, structural modifications, insulation, vapor barriers, and then the final transformation. This documentation protects a home improvement company from disputes and becomes marketing content that helps sell the next project.
Learn more →Complete Whole-House Renovation Packages
Bundle kitchen plus master bathroom plus flooring throughout at $82,000 for a Complete Main Level Renovation Package. Bundle basement finish plus bathroom plus egress window at $55,000. Bundle exterior renovation with siding, windows, entry door, and deck at $68,000. Bundle aging-in-place accessibility upgrades — walk-in shower, grab bars, wider doorways, and ramp — at $24,000. Home improvement companies using complete renovation packages tend to close larger projects because homeowners see the comprehensive value and reduced disruption of doing everything at once.
Learn more →AI Autopilot (55+ Tools)
Control your CRM from the job site. Tell AI Autopilot to create an estimate for a master bathroom renovation at 742 Birchwood Lane — gut to studs, relocate shower drain 18 inches, install curbless walk-in shower with linear drain, heated porcelain floor, floating double vanity with undermount sinks, frameless glass enclosure, recessed medicine cabinets, brushed nickel fixtures throughout, exhaust fan with humidity sensor, and LED recessed lighting on dimmer. Built in seconds from your phone, across 13 tool categories.
Learn more →AI Virtual Call Team (24/7)
Never miss a renovation lead. A homeowner who decided to remodel their kitchen on a Sunday evening calls for a consultation, and AI answers instantly, asks which rooms they want to renovate, their budget range, and timeline, then logs the lead while you’re on a job site. AI Virtual Call Team answers, qualifies, and transcribes calls, and can run outbound campaigns — it does not book appointments itself, so route hot leads to your team for scheduling.
Learn more →Kitchen, Bathroom, Addition, and Commercial Pipelines
Visual Kanban tracks every opportunity from Lead through Design Consultation, Estimate Sent, Material Selections, Contract Signed, Permit, Demolition, Construction, Punch List, and Final Walkthrough. Track kitchen remodels, bathroom renovations, basement finishes, room additions, deck builds, and commercial tenant improvements in separate pipelines. One interior designer referring 3 renovation projects per month at $35,000 average equals $1,260,000 annually for the home improvement business relationship alone.
Learn more →A Day in the Life: How a Home Improvement Company Uses QuoteIQ
Here is how QuoteIQ works on a real day for a home improvement company. Meet Derek Callahan, owner of Callahan Home Improvement, a 6-person home improvement company running two crews in the suburbs of Charlotte, North Carolina. This is the daily workflow that many home improvement companies experience with QuoteIQ, from finishing a kitchen renovation to closing a $42,000 master bathroom consultation to upselling $12,800 in laundry room and closet upgrades to tracking designer referral pipelines to landing a builder contract worth $480,000 per year.
7:00 AM — Kitchen Renovation Day 8, Cabinet Install Day, Crew Dispatch
Derek’s QuoteIQ calendar shows today at the Morrison kitchen is a $38,000 upgraded remodel — soft-close shaker cabinets, quartz countertops, porcelain tile backsplash, LVP flooring, under-cabinet lighting, and new plumbing fixtures. Demolition, framing, electrical rough-in, plumbing rough-in, drywall, and paint are complete. Today his install crew of 3 is setting upper and lower cabinets. Inventory check confirms 22 cabinet boxes staged in the garage on cardboard corners, matching filler strips and toe kicks, soft-close hinges and drawer slides pre-installed, cabinet hardware in labeled bags, and the underlayment for tomorrow’s flooring in the truck. Everyone logs time on Time Tracker Pro with GPS. His second crew of 2 is at the Nguyen basement finish at $45,000, framing partition walls today with electrical rough-in tomorrow.
Morning Install — Cabinets Set, Shims Leveled, Documenting Every Phase
First upper cabinet hung at 8:00 AM, shimmed level and plumb, screwed through the cleat into studs with 3-inch cabinet screws. Each cabinet follows — hang, shim, level, secure, filler where needed. QuoteIQ Cam captures the kitchen after every cabinet section because this documentation proves proper alignment, level installation, and stud attachment for the homeowner and for Derek’s portfolio. By noon all 22 cabinets are set, leveled, and aligned. Afternoon is base molding, filler pieces, and hardware installation — brushed brass cup pulls on drawers and knobs on doors. Log material usage via expense tracking showing 22 of 22 cabinets installed, all hardware attached, 4 filler strips used, 12 shim packs consumed.
Consultation — Satellite Pre-Measure, Close the $42,000 Master Bathroom
At 4 PM Derek heads to a consultation in Myers Park. Before arriving he ran MapMeasure Pro on the property and the home footprint shows approximately 2,800 square feet with the master suite on the main level. Property Street View shows a 1990s colonial with original windows and a dated exterior — a typical renovation candidate. At the house the homeowners want a complete master bathroom gut renovation. Derek confirms the existing layout, checks the floor joist access from the crawl space, notes the plumbing stack location, and identifies the electrical panel capacity. He builds the Options Estimate with Standard at $24,000 for fiberglass shower, stock vanity, basic tile floor, and chrome fixtures; Upgraded at $42,000 for curbless walk-in shower with linear drain, floating double vanity, heated porcelain tile, frameless glass enclosure, and brushed nickel fixtures; and Premium at $62,000 for a custom tile steam shower with body jets, freestanding soaking tub, custom vanity with vessel sinks, heated floor with programmable thermostat, and designer lighting. He shows AI Before/After transforming their beige fiberglass tub-shower combo into the spa-like walk-in shower with heated floors. Attach a material specification sheet, fixture selections catalog, design layout, change order policy, warranty document, and payment schedule. Send with e-signature. They pick Upgraded at $42,000. Collect a 30% deposit of $12,600 via credit card.
The Upsell — Laundry Room, Closet System, and Hall Bath Update ($12,800)
Before they sign, Derek walks the hallway. The laundry room shares a wall with the master bath and the plumbing is already being accessed. The hall closet across from the master is a wire shelf disaster. Since the crew is already running plumbing and electrical in the wall cavity, now is the time to add adjacent upgrades. Derek builds an on-site Package Estimate add-on with laundry room renovation including a new utility sink, cabinetry, countertop, and tile floor at $8,200, a custom closet system with built-in shelving, drawers, and double hang rods at $3,400, and a hall bathroom fixture refresh with new faucet, mirror, and lighting at $1,200 — totaling $12,800 for a Complete Master Suite Package. This is the kind of upsell smart home improvement companies make on every renovation because the crew is already on-site, the walls are already open, and the incremental labor runs 3–4 days versus a full return mobilization. Signed. The project jumps from $42,000 to $54,800. Job costing recalculates showing $3,100 laundry materials plus $1,400 closet materials plus $480 hall bath fixtures plus 32 crew hours at $55 per hour for $1,760 labor — $6,740 cost on $12,800 revenue for roughly 47.3% margin on the upsell.
Track Every Cabinet, Every Fixture, Every Hour Across Active Projects
Job costing runs on the Morrison kitchen at $38,000. Materials include 22 cabinets at $280 each for $6,160, quartz countertops at $3,200, backsplash tile at $680, LVP flooring at $1,440, plumbing fixtures at $1,850, electrical fixtures at $920, paint and trim at $680, permits at $420, and dumpster rental at $380 — totaling $15,730 in materials. Labor is 120 crew hours across demolition, framing, rough-ins, drywall, paint, and installation phases. Equipment and tool wear add $280. Total cost $22,610, on track for roughly 40.5% margin. The Nguyen basement at $45,000 runs closer to 38% margin. On the Elite plan, Pipeline review shows 12 active projects — 2 in design consultation, 3 in material selections, 2 with permits pending, 2 in active construction, 2 in finish phase, and 1 in punch list. Expense tracking and Time Tracker Pro log everything a home improvement company needs to track across active jobs.
End of Week: Kitchen Complete, Reviews, Builder Contract Won
Friday, the Morrison kitchen passes final inspection and walkthrough. All 22 cabinets aligned, quartz countertops seamless at the L-joint, backsplash grouted clean, flooring transition strips flush, all fixtures operational, and the homeowner stands in a kitchen that looks nothing like the dated oak-and-laminate space from three weeks ago. Final photos from the entry showing the transformed kitchen and close-ups of cabinet details, countertop edges, and fixture finishes become the portfolio content that helps sell the next project. Before/After Photo Editor creates the side-by-side transformation. Send a final invoice. Customer pays via ACH. Review Multiplier fires and earns a 5-star Google review mentioning the stunning cabinets, the flawless countertops, and the on-time completion. Then the big win — a custom home builder constructing 20 spec homes per year in a new subdivision wants a home improvement company to handle all interior finish upgrades for buyers who want to customize: kitchen upgrades, bathroom upgrades, and flooring upgrades averaging $24,000 per home for finish selections. 20 homes equals $480,000 annually. A Pipeline deal is created. Business analytics show 2 renovations completed at $83,000 combined, 1 newly signed at $54,800, a builder pipeline at $480,000, total active pipeline at $1,650,000, close rate at 58%, and average project value up 32% year over year.
That entire workflow — from installing 22 kitchen cabinets to closing a $42,000 master bathroom consultation to a $12,800 laundry and closet upsell to per-project job costing to tracking 12 renovations across construction phases to landing a $480,000 builder contract — runs on one platform. QuoteIQ. No renovation spreadsheet. No second phone line. One CRM built for home improvement companies, by operators who understand the business.
“Same day. Not tomorrow morning — same day. Whoever sends a clear, specific estimate first is the one the customer starts comparing everyone else to. That’s a psychological anchor, and it’s real.”
— Mike Vidan, Co-Founder of QuoteIQ · Full insights →
CRM Comparison for Home Improvement: QuoteIQ vs. Competitors
Home improvement companies need specialized tools that generic CRMs do not always offer. Tiered renovation pricing by scope and finish level, satellite property measurement, materials and fixture inventory, and multi-category project pipelines are the capabilities most home improvement businesses look for, and many CRMs lack some or all of them. Here is how QuoteIQ’s home-improvement feature set compares to platforms that home improvement companies typically evaluate — for exact competitor pricing, see each vendor’s own pricing page linked below, since plans and rates change.
Remodeling firms operated nationally as of early 2025, up from 69,000 in 2000, according to NAHB — a sign of how fragmented and competitive the home improvement software market has become.
| Feature for Home Improvement | QuoteIQ | Jobber | Housecall Pro | ServiceTitan |
|---|---|---|---|---|
| Tiered Renovation Options | ✓ All plans | Higher-tier plans — see Jobber’s pricing page | Not confirmed at time of writing — see Housecall Pro’s pricing page | Available on some plans — see ServiceTitan’s pricing page |
| Satellite Property Measurement | ✓ MapMeasure Pro | Not offered | Not offered | Not offered |
| Materials & Fixture Inventory | ✓ Inventory Management | Not offered natively | Not offered natively | Available on some plans |
| 4K Job Documentation | ✓ QuoteIQ Cam | Requires a third-party add-on | Basic photo attachments | Basic photo attachments |
| Per-Project Job Costing | ✓ All materials + labor | Limited, on higher tiers | Not a core feature | Available on some plans |
| AI Before/After Previews | ✓ Included | Not offered | Not offered | Not offered |
| Dedicated Business Phone | ✓ ClientHub | Not offered natively | Not offered natively | Available on some plans |
| 24/7 AI Call Answering | ✓ All plans | Add-on pricing — see Jobber’s pricing page | Not offered | Not offered |
| Renovation Package Bundles | ✓ Package Estimates | Not offered | Not offered | Limited |
| Customer Self-Quoting | ✓ InstaQuote | Not offered | Not offered | Not offered |
| Multi-Category Pipelines | ✓ Pipelines (Elite+) | Not offered natively | Not offered natively | Available on some plans |
| E-Signatures | ✓ Included | Available | Available | Available |
| QuickBooks Online Integration | ✓ Included, Pro+ | Available | Available | Available |
| AI Autopilot (55+ Tools) | ✓ All plans | Not offered | Not offered | Not offered |
| Monthly Cost (Comparable Tier) | From $149.99/mo (Pro) | See Jobber pricing | See Housecall Pro pricing | See ServiceTitan pricing |
No competitor matches QuoteIQ’s full home-improvement-specific feature set — satellite measurement, AI renovation previews, tiered Good/Better/Best pricing, and renovation package bundles are not standard across the legacy field service platforms home improvement companies typically evaluate. For exact current pricing on any competitor, check that vendor’s own pricing page directly, since published rates and tiers change without notice.
General Contractor and Remodeling Software Context
Home improvement companies overlap heavily with general contracting and remodeling, so it’s worth seeing how QuoteIQ fits into both categories. Browse the general contractor software page or the remodeling software page for trade-specific detail, or the kitchen remodeling software and bathroom remodeling software pages if your company specializes in one room category.
Aging-in-Place Renovations: A Growing Category for Home Improvement Companies
Aging-in-place work has become one of the fastest-growing categories inside home improvement, and it’s worth a home improvement company building a dedicated pipeline for it rather than treating it as an occasional bathroom job. According to NAHB’s 2026 remodeling outlook, 56% of remodelers already do some aging-in-place modification work, 96% say their customers are familiar with the concept, and 73% report rising requests for these features over the past five years — driven partly by an aging housing stock and partly by homeowners who would rather modify their current home than move.
A typical aging-in-place scope includes a curbless walk-in shower with a linear drain and grab bars, a widened doorway and hallway for wheelchair or walker clearance, a zero-threshold entry ramp, lever-style door and faucet handles, a raised comfort-height toilet, and non-slip flooring throughout wet areas. Using Options Estimates, a home improvement company can present this as its own tier — a Standard accessibility package at $12,000 covering grab bars, a raised toilet, and a curbless shower conversion; a Comprehensive package at $24,000 adding a widened hallway, ramp, and lever hardware throughout the main level; and a Whole-Home Aging-in-Place package at $38,000 that also addresses kitchen counter heights, lighting, and a stair lift where needed.
Share of remodelers already doing aging-in-place modification work, per NAHB — with 73% reporting rising demand for these features over the past five years.
Because these projects frequently involve homes that are decades old, MapMeasure Pro is useful here too — pre-measuring the entry ramp run and driveway grade before the site visit avoids a return trip to check clearance. Homes built before 1978 carry an additional compliance layer: the EPA’s Lead Renovation, Repair and Painting Rule requires certified lead-safe work practices whenever a renovation disturbs painted surfaces in pre-1978 housing, which covers a meaningful share of the older homes where aging-in-place work is most common. A home improvement company that documents lead-safe certification status inside contract attachments has a cleaner paper trail if a homeowner or inspector asks about it later.
Aging-in-place work also pairs naturally with the referral relationships covered above — occupational therapists, home health agencies, and senior-living placement consultants routinely need a home improvement company they can recommend for a client’s home modification before a hospital discharge or a move-in date. Tracking that referral source inside Pipelines as its own category, separate from kitchen and bathroom leads, makes it easier to see whether the relationship is actually converting over time rather than guessing from memory.
Managing Your Home Improvement Crew with QuoteIQ
A growing home improvement company needs crew management tools that keep teams organized across multiple active renovations without micromanaging every trade. EmployeeHub, available on Elite and Max plans, manages roles, permissions, schedules, and GPS tracking for every crew member in a home improvement business.
Callahan Home Improvement — 6-Person, Two-Crew Operation
Crew A (Premium Renovations): Derek (owner/lead carpenter) plus 2 skilled finish carpenters handle kitchens, bathrooms, and high-end renovations. They have Technician role access in EmployeeHub to view schedules, log time, capture photos, and update job status. Derek has Manager access to approve change orders, adjust estimates, and process payments.
Crew B (Volume Projects): 2 carpenters plus 1 apprentice handle basement finishes, deck builds, and standard renovations. Technician access keeps them focused on execution. Crew B Lead has elevated access to log material usage and submit inspection requests for the home improvement company.
Sales/Estimator: Derek runs all consultations with Manager access to create Options Estimates, manage Pipelines, collect deposits, and schedule new projects. Time Tracker Pro with GPS shows both crews on a live map so Derek knows exactly where every team member is at all times.
Growth Strategy for Home Improvement Companies Using QuoteIQ
Upsell renovation packages on every project. Every kitchen remodel without a laundry upgrade is potentially leaving money on the table when the crew is already on-site and the walls are already open — the incremental labor to add an adjacent room upgrade is minimal compared to a separate mobilization later. Package Estimates present a Complete Master Suite Package or Complete Main Level Renovation Package as a natural add-on. A 50% attach rate on upsell packages across 40 renovations per year works out to 20 upgraded projects at a $10,000 average upsell — roughly $200,000 per year in additional revenue from jobs the home improvement company is already doing, at margins that often run 40–50% because mobilization costs are already absorbed.
Share of residential construction spending that home improvement now represents, up from 33% in 2007, according to NAHB — the category is a growing slice of a growing pie.
Interior designer and realtor referral networks. Interior designers specify renovations but they do not perform construction, so every designer project that needs a reliable contractor becomes a qualified lead for the home improvement company with the relationship. Pipelines (Elite plan and above) tracks each design firm relationship. One interior designer referring 3 projects per month at $35,000 average project value equals $1,260,000 annually for the home improvement business. Realtors need a trusted home improvement company for pre-sale renovations that raise listing price and for buyer customization after closing. One top-producing realtor referring 2 renovation projects per month at $15,000 average equals $360,000 annually.
Commercial tenant improvement contracts. Property management companies, commercial landlords, and restaurant groups need a home improvement company that can handle buildouts, refreshes, and accessibility upgrades on tight timelines. Pipelines tracks commercial clients in a dedicated pipeline. One property management company with 50 units needing 10 tenant improvements per year at $18,000 average equals $180,000 annually. Two such relationships equals roughly $360,000 per year in steady contract work. AI Virtual Call Team helps any home improvement company respond to commercial inquiries quickly, since property managers often award contracts to whichever business responds fastest with the most professional estimate.
“Around $75,000 to $100,000 in annual revenue is where the invisible cost of manual management typically starts exceeding what software would cost. The most expensive thing in manual management isn’t the time spent on the tasks — it’s the revenue lost to the things that don’t get done.”
— Justin Rogers, Co-Founder of QuoteIQ · Full insights →
Financing bigger renovation contracts. Home improvement companies bidding on larger whole-house or builder-partnership projects sometimes need working capital to cover materials and payroll before the client’s progress payments land. The U.S. Small Business Administration highlighted its 7(a) Working Capital Pilot Program for homebuilders in March 2026, offering project-based lines of credit up to $5 million and financing of up to 100% of direct project costs including labor, materials, and subcontractors. A home improvement company that tracks per-project job costing inside QuoteIQ has the documented cost breakdowns lenders typically want to see before approving that kind of financing, which can shorten the underwriting conversation considerably compared to reconstructing costs from scattered receipts and spreadsheets after the fact.
Every Tool a Home Improvement Company Needs — One Platform
Part of why home improvement companies consolidate onto QuoteIQ is that QuoteIQ replaces several separate apps at a fraction of the combined cost. Fewer renovation spreadsheets, fewer point solutions, fewer logins to manage.
Every home improvement company also gets AI Autopilot with 55+ tools across 13 categories, AI Virtual Call Team, AI Estimator, AI Text Generator, InstaQuote, InstaSchedule, e-signatures, contract attachments, expense tracking, online payments, mass SMS/email campaigns, route density zones, route optimization, invoice subscriptions, Google Calendar sync, Google Reserve booking, website contact forms, business analytics, Property Street View, Zillow Quick Access, business calculators, before/after photo editor, Pipelines, sales tracker, inspection forms, and data export.
QuoteIQ Pricing for Home Improvement Companies
Every QuoteIQ plan includes multiple estimate types, Options pricing, scheduling, online payments, and AI tools. For most growing home improvement companies the Pro plan is a solid starting point because it unlocks ClientHub, per-project job costing, and QuickBooks Online at $149.99 per month for 4 users. Companies that need Pipelines, materials inventory, and EmployeeHub typically move up to Elite as they add crews.
For companies comparing renovation pricing math across tiers, the free home service business calculators hub can help sanity-check job costs and margins before committing to a plan level. Annual billing runs at 10× the monthly rate on every tier — an Elite subscription, for example, works out to $2,990 billed yearly instead of monthly.
QuoteIQ pricing for a home improvement company starts at $29.99 per month. The Pro plan at $149.99 per month is a popular choice for growing home improvement companies because it includes per-project job costing, a dedicated business phone, QuickBooks integration, and 4 users, while Elite at $299 per month adds Pipelines, materials inventory, and crew management for teams running multiple active renovations. No long-term contracts. Start a 14-day free trial with full access to the features of the plan you choose today.
Frequently Asked Questions: CRM for Home Improvement
What is the best CRM software for a home improvement company in 2026?▾
QuoteIQ is built specifically for home improvement companies, combining tiered Good/Better/Best renovation pricing, satellite property pre-measurement, materials and fixture inventory, per-project job costing, and 24/7 AI call answering, starting at $29.99 per month. Most general-purpose field service CRMs were built for one-visit trades like lawn care or pest control, so they lack renovation-specific tooling such as project-tiered pricing and satellite measurement. According to the National Association of Home Builders, home improvement now represents 44% of all residential construction spending, up from 33% in 2007, which is part of why demand for purpose-built software in this category has grown alongside the general contracting and remodeling industries themselves. A home improvement company evaluating CRMs should weigh how well a platform handles multi-week, multi-phase jobs tracked through tools like multi-phase scheduling rather than single-visit service calls, since that structural difference — and the BLS-tracked skilled labor coordination it requires across trades — is where generic tools tend to fall short.
How much does CRM software cost for a home improvement business?▾
QuoteIQ starts at $29.99 per month for 1 user on Essentials. Pro runs $149.99 per month for 4 users with job costing and ClientHub included, and is the tier most growing home improvement companies land on. Elite is $299 per month for 10 users and adds materials inventory and Pipelines. Max at $699 per month covers unlimited users. Every plan bills annually at 10× the monthly rate if you’d rather pay yearly, and every plan includes a 14-day free trial with full access to the features of the plan you choose, one trial per person, business, and payment method, with a credit or debit card required to start. Legacy field service platforms like Jobber, Housecall Pro, and ServiceTitan price differently and don’t always publish full rate cards, so compare their current pricing pages directly against the tier of QuoteIQ features your home improvement company actually needs before deciding, since seat counts and add-on costs vary a lot between platforms.
Can a home improvement company present tiered Good/Better/Best renovation pricing?▾
Yes. Options Estimates, available on every QuoteIQ plan, present a standard kitchen at $22,500, an upgraded version at $38,000, and a premium version at $58,000 on the same estimate so homeowners compare scope and material grade side by side instead of receiving three separate quotes. Package Estimates go further, bundling a kitchen plus bathroom plus flooring into a complete renovation package, and AI before/after renders help homeowners visualize what each tier actually buys. Presenting options this way is a well-documented sales technique in remodeling: homeowners who see a clear upgrade path next to the base option often move toward it once they understand exactly what the extra investment buys in materials and finish quality, and e-signature capture makes it easy to close on whichever tier they pick. With 128,000 remodeling firms competing nationally according to the NAHB’s 2026 outlook, presenting a clean, professional tiered estimate tracked in Pipelines can be a meaningful differentiator against contractors still quoting off a single handwritten number.
Can QuoteIQ measure a property from satellite before a home improvement site visit?▾
Yes. MapMeasure Pro, available on Beginner plans and above, measures lot dimensions, home footprint, roof area for additions, deck area, and driveway from satellite imagery. A home improvement company can pre-measure a property before the first site visit and arrive with preliminary square footage and directional pricing already loaded into an Options Estimate, which shifts consultation time from measuring toward closing. This pairs well with Property Street View for a visual read on the home’s exterior condition and Zillow Quick Access for property record context before you knock on the door. For larger addition or accessory-structure projects, pairing satellite measurement with the deck cost calculator and then logging actual costs later in job costing can help sanity-check a preliminary number before you’re standing in front of the homeowner, and confirm it after the job wraps according to the EPA’s lead-safe renovation rules if the home predates 1978.
Does QuoteIQ track home improvement materials and fixture inventory?▾
Yes. Inventory management, available on the Elite plan and above, tracks cabinets by style and finish, countertop slabs by material and square footage, flooring by type and box count, tile by pattern and lot number, light fixtures, plumbing fixtures, door hardware, trim and molding, and other renovation supplies logged through expense tracking. Setting reorder alerts helps a home improvement business avoid discovering mid-project that matching cabinet pulls or a specific tile lot are on a multi-week backorder — a common cause of schedule slippage in kitchen and bathroom work specifically, since finish materials for those rooms are often the least substitutable item on the job. Pair inventory tracking with multi-phase scheduling and job costing so a materials delay updates the whole project timeline and budget automatically rather than requiring a manual recalculation. This kind of tracking matters more every year: according to the NAHB, the average American home is now over 40 years old, and homes built before 1978 also fall under EPA lead-safe renovation requirements, so older housing stock generally means more mismatched or discontinued fixtures — and more compliance steps — showing up mid-renovation, which makes proactive inventory management increasingly worth the plan-tier upgrade for growing home improvement companies.
Is QuoteIQ a good alternative to Jobber for a home improvement company?▾
For home improvement specifically, QuoteIQ includes several capabilities Jobber does not offer as core features, including satellite property measurement, AI before/after renovation previews, materials inventory, and renovation package bundling. QuoteIQ’s Pro plan at $149.99 per month includes AI tools, a dedicated business phone, job documentation, and per-project job costing for 4 users; Jobber’s comparable tiers and add-on pricing are published on Jobber’s own pricing page, so compare the current numbers directly against the feature list you actually need. A home improvement company juggling multi-week renovation projects tracked through Pipelines, rather than single-visit service calls, is generally the profile that benefits most from renovation-specific tooling like tiered options and satellite pre-measurement — a distinction that matters more as the remodeling sector keeps growing its share of construction spending nationally.
Can a home improvement company upsell adjacent room renovations on the same job?▾
Yes. Package Estimates are built for exactly this: a laundry room renovation at $8,200, a custom closet system at $3,400, a hall bath fixture refresh at $1,200, a mudroom addition at $12,000, or a deck build at $18,000 can all attach to an in-progress bathroom or kitchen job as a Complete Master Suite Package or Whole-House Renovation Package. The economics favor upselling while the crew is already mobilized: incremental labor for an adjacent room typically runs a few days instead of a full remobilization, so margins on these add-ons often land in the 40–50% range even when the base renovation runs tighter. With home improvement spending representing a growing 44% share of residential construction according to NAHB — and overall remodeling market spending projected near $518 billion in 2026 according to Harvard’s Joint Center for Housing Studies — companies that systematize this upsell motion through Pipelines and track the resulting margins with job costing tend to capture more of that growth per job rather than chasing it per new lead, which is a more efficient way to grow revenue than pure lead-generation spend alone.
Does QuoteIQ offer a free trial for home improvement companies?▾
Yes. QuoteIQ offers a 14-day free trial with full access to the features of the plan you choose — one trial per person, business, and payment method, and a credit or debit card is required to start the trial. A home improvement company can test tiered pricing, satellite measurement, job costing, Package Estimates, and AI Autopilot at whichever plan level fits the size of the operation, from a solo Essentials trial up to a multi-crew Elite or Max trial with Pipelines and inventory management included. Given that the average home in the U.S. is now over 40 years old according to NAHB’s economists — up from 31 years old in 2006 — the pool of homes due for a kitchen, bathroom, or system renovation keeps expanding, and the trial period is long enough to build a real estimate for an actual upcoming job rather than just clicking through a demo account before committing to a plan.
Key Takeaways: QuoteIQ for Home Improvement
See QuoteIQ in Action for Home Improvement
Watch how a home improvement company builds a tiered renovation estimate, runs satellite measurement, and tracks job costing inside QuoteIQ.
▶ Watch Video →How to Switch Your Home Improvement Company to QuoteIQ
Import your client list and active jobs
Bring over existing customer records and any renovations currently in progress so nothing falls through the cracks during the switch.
Build your first tiered estimate
Use Options Estimates to present Good/Better/Best pricing on your next kitchen, bathroom, or addition consultation, backed by a MapMeasure Pro satellite pre-measurement if you haven’t visited the site yet.
Turn on job costing and AI call answering
Set up job costing on your current project and let AI Virtual Call Team start catching after-hours leads from day one.
Expert Authority
A 20+ year home service business owner who has built and operated service companies before co-founding QuoteIQ, Mike focuses on the sales and estimating psychology behind winning renovation work — including why speed of response and clarity of the first estimate matter as much as price.
Full insights →A serial entrepreneur who has scaled multiple service businesses, Justin focuses on the operational and financial side of growth — including the revenue home improvement companies quietly lose to manual processes once they cross roughly $75,000–$100,000 in annual revenue.
Full insights →What Contractors Say About QuoteIQ
“Great app! Very user friendly. Perfect for saving customers information, photos, and addresses. Also has useful tools to help you create invoices on the fly. And you can even measure the square footage of the house/roof and concrete. I definitely recommend giving it a try.”
“Was recommended here by @foreverselfemployed and it’s perfect for what I need. I can create customer profiles, make and send estimates and invoices to potential customers using the apps interface and layout to help organize myself and keep it all in one place.”
“I’m glad i downloaded QuoteIQ, i’m a self employed handyman and i believe this app is perfect for organization. I’m excited to test out all the features i think will save me alot of time and give my customers an overall better expierience. Thankyou!”
Ready to Grow Your Home Improvement Business?
Tiered renovation pricing, satellite measurement, materials inventory, per-project job costing, renovation packages, and everything home improvement companies need — starting at $29.99 per month.
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